---
description: Compare Marketing 360 vs Wigzo for Irish businesses. GetApp provides a side-by-side comparison with details on software price, features and reviews.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Marketing 360 vs Wigzo Comparison | GetApp Ireland 2026
---

Breadcrumb: [Home](/) > [Lead Management Software](/directory/339/lead-management/software) > [Marketing 360 \<span\>vs\</span\> Wigzo](https://www.getapp.ie/compare/104247/105505/marketing-360/vs/wigzo)

# Compare Marketing 360 vs Wigzo

Canonical: https://www.getapp.ie/compare/104247/105505/marketing-360/vs/wigzo

> Detailed comparison between Marketing 360 and Wigzo. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Marketing 360 | Wigzo |
| **Overall rating** | 4.5/5 | 4.0/5 |
| **Total Reviews** | 1139 | 7 |
| **Starting Price** | - | US$99.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, Knowledge Base, Phone Support, Chat | Email/Help Desk, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation |

## Key features

### Marketing 360

- A/B Testing
- Activity Tracking
- CRM
- Campaign Planning
- Campaign Segmentation
- Contact Database
- Customer Database
- Customisable CTAs
- Dashboard
- Dynamic Content
- Lead Management
- Marketing Automation
- Multi-Channel Communication
- Multi-Channel Marketing
- Predictive Analytics
- Sales Analytics
- Segmentation
- Social Marketing
- Template Management
- Website Visitor Tracking

### Wigzo

- A/B Testing
- Activity Tracking
- CRM
- Campaign Planning
- Campaign Segmentation
- Contact Database
- Customer Database
- Customisable CTAs
- Dashboard
- Dynamic Content
- Lead Management
- Marketing Automation
- Multi-Channel Communication
- Multi-Channel Marketing
- Predictive Analytics
- Sales Analytics
- Segmentation
- Social Marketing
- Template Management
- Website Visitor Tracking

## Links

- [View Marketing 360 Profile](https://www.getapp.ie/software/104247/marketing-360)
- [View Wigzo Profile](https://www.getapp.ie/software/105505/wigzo)
- [View Original Comparison](https://www.getapp.ie/compare/104247/105505/marketing-360/vs/wigzo)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Marketing 360 vs Wigzo Comparison | GetApp Ireland 2026","description":"Compare Marketing 360 vs Wigzo for Irish businesses. GetApp provides a side-by-side comparison with details on software price, features and reviews.","url":"https://www.getapp.ie/compare/104247/105505/marketing-360/vs/wigzo","about":[{"@id":"https://www.getapp.ie/software/104247/marketing-360#software"},{"@id":"https://www.getapp.ie/software/105505/wigzo#software"}],"breadcrumb":{"@id":"https://www.getapp.ie/compare/104247/105505/marketing-360/vs/wigzo#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.getapp.ie/compare/104247/105505/marketing-360/vs/wigzo#webpage","publisher":{"@id":"https://www.getapp.ie/#organization"},"inLanguage":"en-IE","isPartOf":{"@id":"https://www.getapp.ie/#website"}},{"name":"Marketing 360","description":"Marketing 360 is a technology company that provides business management and marketing software and services for SMBs and franchises. The Marketing 360 platform gives SMBs everything they need to manage and grow their business from a singular platform, including the ability to — build a professional website, accept and manage payments, manage leads and customers, book appointments, monitor reviews, manage social media, syndicate business listings, manage content marketing, run multi-channel digital advertising campaigns, and more. Marketing 360 was founded in 2009 with the mission of enriching communities by helping small businesses grow, and is headquartered in Fort Collins, Colorado, with offices in Austin, Texas.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/57b0766d-370b-4ac0-b88b-7338691b8820.png","url":"https://www.getapp.ie/software/104247/marketing-360","@type":"SoftwareApplication","@id":"https://www.getapp.ie/software/104247/marketing-360#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":1139,"ratingValue":4.5},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"name":"Wigzo","description":"Wigzo is a no-code customer data platform with e-commerce marketing automation capabilities. Its AI-based automation engine, native analytics, smart customer segmentation, and omnichannel personalization workflows allow e-commerce marketers to acquire, convert, and retain more customers than ever before. \n\nE-commerce Marketing Automation &amp; Omnichannel Personalization for Your Brand\n\nHundreds of e-commerce brands pop up every day. They compete online to discover, acquire and retain more customers. Amidst this fierce competition, your e-tail business must stand out in terms of personalization and customer experience to ensure sustained growth.\n\nWigzo’s AI-based marketing automation and e-commerce intelligence allow you to do just that within a single dashboard. \n\nHow does Wigzo work?\n\nWigzo allows marketers to discover, engage, convert, analyze and retain the most profitable e-commerce customers. \n\nYou can automate and align marketing communication over Email, SMS, Push Notifications, WhatsApp, On-site, and social channels for a 360-degree personalized experience. \n\nWigzo’s Platform Features   \n\nOmnichannel Marketing Personalization &amp; Engagement\n\nPersonalize and automate critical email campaigns, SMS campaigns, WhatsApp communication, Push notifications, and on-site pop-up banners with Wigzo. \n\nE-commerce Intelligence Engine\n\nAnalyze all your e-commerce customers’ data within a single dashboard. Keep track of conversion funnels, context, and customer activity in real-time.\n\nSmart Segments for Hyper-Personalized Customer Experience\n\nCreate customer segments based on geolocation, demographics, psychographics, products purchased, cart value, and purchase frequency. Communicate personally to every segment and grow engagements.\n\nOn-site Nudge\n\nAI-based on-site ‘Nudge’ pops up contextual communication to the website users that is most likely to convert them.\n\nSMS Magic Link &amp; Broadcasts\n\nCreate SMS Magic links and place them on your digital channels. As soon as the users click them, they are greeted with a pre-filled SMS screen. They can then subscribe to your brand by sending that message.\n\nMagic Link QR Code\n\nYou can also generate a scannable QR code for your Magic links and place them on visual touchpoints like in-store banners, product packaging, website, and so on. The users can scan them and subscribe to your brand.\n\nVisual Automation Flow Builder\n\nCreate customer user automation flows and optimize every user journey with the state-of-art drag and drop builder. \n\nCreate Cart Abandonment Campaigns\n\nRecover lost sales with cart recovery campaigns. Send automated cart recovery links to your customers over WhatsApp, SMS, email, and nudge them to complete the purchase.\n\nWeb Push Notifications\n\nAdd new subscribers and grow your customer base with powerful web push notifications. Allow your customers to stay updated with new offers and products without forcing them to share their information.\n\nExit Intent Overlays\n\nMinimize user exists and bounce rate of your e-commerce website. Wigzo’s exit-intent overlay maps user activity and pops a capture form right before they leave the website.\n\nFacebook Messenger Automation &amp; Broadcast\n\nAutomate your Facebook messenger handle and deploy broadcasts to push new offers and products.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/6ede2aa9-0162-4496-a387-7a9b1367938b.jpeg","url":"https://www.getapp.ie/software/105505/wigzo","@type":"SoftwareApplication","@id":"https://www.getapp.ie/software/105505/wigzo#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":7,"ratingValue":4.0},"offers":{"price":"99","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Lead Management Software","position":2,"item":"/directory/339/lead-management/software","@type":"ListItem"},{"name":"Marketing 360 vs Wigzo","position":3,"item":"https://www.getapp.ie/compare/104247/105505/marketing-360/vs/wigzo","@type":"ListItem"}],"@id":"https://www.getapp.ie/compare/104247/105505/marketing-360/vs/wigzo#breadcrumblist"}]}
</script>