---
description: Compare Marsello vs UpViral for Irish businesses. GetApp provides a side-by-side comparison with details on software price, features and reviews.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Marsello vs UpViral Comparison | GetApp Ireland 2026
---

Breadcrumb: [Home](/) > [Customer Loyalty Software](/directory/204/customer-loyalty/software) > [Marsello \<span\>vs\</span\> UpViral](https://www.getapp.ie/compare/105827/2050628/goody/vs/upviral)

# Compare Marsello vs UpViral

Canonical: https://www.getapp.ie/compare/105827/2050628/goody/vs/upviral

> Detailed comparison between Marsello and UpViral. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Marsello | UpViral |
| **Overall rating** | 4.3/5 | 4.7/5 |
| **Total Reviews** | 104 | 107 |
| **Starting Price** | US$60.00 | US$99.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation | Live Online, Webinars, Documentation, Videos |

## Key features

### Marsello

- Activity Dashboard
- Activity Tracking
- Campaign Management
- Contact Management
- Customisable Branding
- Customisable Templates
- Data Import/Export
- Discount Management
- Email Marketing
- Lead Capture
- Loyalty Program
- Multi-Channel Marketing
- Performance Metrics
- Promotions Management
- ROI Tracking
- Referral Tracking
- Reporting & Statistics
- Rewards Management
- Social Media Integration
- Social Promotion

### UpViral

- Activity Dashboard
- Activity Tracking
- Campaign Management
- Contact Management
- Customisable Branding
- Customisable Templates
- Data Import/Export
- Discount Management
- Email Marketing
- Lead Capture
- Loyalty Program
- Multi-Channel Marketing
- Performance Metrics
- Promotions Management
- ROI Tracking
- Referral Tracking
- Reporting & Statistics
- Rewards Management
- Social Media Integration
- Social Promotion

## Links

- [View Marsello Profile](https://www.getapp.ie/software/105827/goody)
- [View UpViral Profile](https://www.getapp.ie/software/2050628/upviral)
- [View Original Comparison](https://www.getapp.ie/compare/105827/2050628/goody/vs/upviral)

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