HubSpot Marketing Hub vs Klaviyo

HubSpot Marketing Hub is a scalable, all-in-one platform for inbound marketing, combining content marketing, marketing automation, social media, analytics, and more, for marketing teams of all sizes to grow traffic, convert leads and track customers, all in one place
HubSpot Marketing Hub is a scalable, all-in-one platform for inbound marketing, combining content marketing, marketing automation, social media,...

Deployment

  • Cloud-based
  • On-premise

Support Options

  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Klaviyo powers smarter digital relationships with an intelligent marketing automation and customer data platform growth marketing platform that helps you deliver more personalized experiences across owned marketing channels like email, SMS, mobile push notifications, product reviews, and web forms.
Klaviyo powers smarter digital relationships with an intelligent marketing automation and customer data platform growth marketing platform that helps...

Deployment

  • Cloud-based
  • On-premise

Support Options

  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat

Starting from

US$15.00/month

  • Free Version
  • Free Trial
  • Subscription

Starting from

US$20.00/month

  • Free Version
  • Free Trial
  • Subscription

Overall rating

4.5 /5
(5,926)

Ease of Use

4.3/5

Features

4.4/5

Customer Service

4.4/5

Value for Money

4.2/5

Overall rating

4.6 /5
(427)

Ease of Use

4.4/5

Features

4.6/5

Customer Service

4.3/5

Value for Money

4.3/5

Total features 104

  • 2-Way Messaging
  • A/B Testing
  • AI Content Creation
  • API
  • Activity Dashboard
  • Alerts/Notifications
  • Audience Targeting
  • Audit Management
  • Automated Publishing
  • Automated Responses
  • Autoresponders
  • Behaviour Tracking
  • Behavioural Analytics
  • CAN-SPAM Compliance
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Competitive Analysis
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Customer Database
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customisable Branding
  • Customisable CTAs
  • Customisable Forms
  • Customisable Templates
  • Customizable Fields
  • Customization
  • Dashboard
  • Data Import/Export
  • Data Integration
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • File Sharing
  • Form Builder
  • GDPR Compliance
  • Google Analytics Integration
  • Image Library
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • Lead Verification/Validation
  • Link Management
  • List Management
  • Marketing Automation
  • Marketing Calendar
  • Mass Texting
  • Message Personalisation
  • Mobile Coupons
  • Mobile Optimization
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multiple Data Sources
  • Multivariate Testing
  • Performance Metrics
  • Personalisation
  • Pipeline Management
  • Post Management
  • Post Scheduling
  • Predictive Analytics
  • Predictive Modeling
  • Preview Functionality
  • Prospecting Tools
  • ROI Tracking
  • Real Time Editing
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Responsive Web Design
  • Role-Based Permissions
  • SEO Management
  • SMS Marketing
  • SMS Messaging
  • Sales Analytics
  • Scheduled Messaging
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Shortcodes
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Spam Blocker
  • Subscriber Management
  • Tagging
  • Template Management
  • Third-Party Integrations
  • User Management
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Web Traffic Reporting
  • Website Analytics
  • Website Management
  • Website Publishing Options
  • Website Visitor Tracking

Total features 85

  • 2-Way Messaging
  • A/B Testing
  • AI Content Creation
  • API
  • Activity Dashboard
  • Alerts/Notifications
  • Audience Targeting
  • Audit Management
  • Automated Publishing
  • Automated Responses
  • Autoresponders
  • Behaviour Tracking
  • Behavioural Analytics
  • CAN-SPAM Compliance
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Competitive Analysis
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Customer Database
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customisable Branding
  • Customisable CTAs
  • Customisable Forms
  • Customisable Templates
  • Customizable Fields
  • Customization
  • Dashboard
  • Data Import/Export
  • Data Integration
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • File Sharing
  • Form Builder
  • GDPR Compliance
  • Google Analytics Integration
  • Image Library
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • Lead Verification/Validation
  • Link Management
  • List Management
  • Marketing Automation
  • Marketing Calendar
  • Mass Texting
  • Message Personalisation
  • Mobile Coupons
  • Mobile Optimization
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multiple Data Sources
  • Multivariate Testing
  • Performance Metrics
  • Personalisation
  • Pipeline Management
  • Post Management
  • Post Scheduling
  • Predictive Analytics
  • Predictive Modeling
  • Preview Functionality
  • Prospecting Tools
  • ROI Tracking
  • Real Time Editing
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Responsive Web Design
  • Role-Based Permissions
  • SEO Management
  • SMS Marketing
  • SMS Messaging
  • Sales Analytics
  • Scheduled Messaging
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Shortcodes
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Spam Blocker
  • Subscriber Management
  • Tagging
  • Template Management
  • Third-Party Integrations
  • User Management
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Web Traffic Reporting
  • Website Analytics
  • Website Management
  • Website Publishing Options
  • Website Visitor Tracking
  • AWeber
  • Accelo
  • Act!
  • ActiveDEMAND
  • Acuity Scheduling
  • AdRoll
  • Adobe Commerce
  • AfterShip
  • Aircall
  • Akamai Identity Cloud
  • Alchemer
  • AllClients
  • Apptivo
  • AskNicely
  • Atomic AI
  • Attribution
  • Automate.io
  • Azuqua
  • Batchbook
  • Bedrock Data
  • Benchmark Email
  • Bevy
  • BigCommerce
  • BigContacts
  • Bitrix24
  • Boulevard
  • Brevo
  • BrightInfo
  • Brightcove
  • BuiltWith
  • Calendly
  • CallRail
  • Campaign Monitor by Marigold
  • Capsule
  • Ceros
  • Chamaileon
  • ChannelMix
  • Chargebee
  • CircleLoop
  • Classy
  • ClearVoice
  • ClientPoint
  • Clio
  • CompanyHub
  • ConnectWise PSA
  • Constant Contact
  • Contactually
  • Copper
  • Creatio CRM
  • Criteo
  • Cyfe
  • DataHero
  • Databox
  • Datanyze
  • Dealfront
  • Debitoor
  • Direct Mail
  • DonorPerfect
  • Dotdigital
  • Drift
  • Dropbox Business
  • Dropbox Sign
  • EASE
  • EZ Texting
  • Efficy CRM
  • Emma by Marigold
  • Eventbrite
  • Forecast
  • FreshBooks
  • Freshsales
  • Front
  • FullContact
  • GetAccept
  • GetResponse
  • Getsitecontrol
  • Gmail
  • GoTab POS
  • GoTo Webinar
  • Google Calendar
  • Google Contacts
  • Google Drive
  • Google Forms
  • Gorgias
  • Gravity Forms
  • Groove
  • Grow
  • HelloSign CMS
  • Help Scout
  • Highrise
  • Hotjar
  • HubSpot CRM
  • HubSpot Sales Hub
  • Hustle
  • Infer
  • Insightly
  • Instapage
  • Intercom
  • Invoca
  • Jebbit
  • Join.Me
  • Jotform
  • Justuno
  • Keap
  • KickoffLabs
  • Kissmetrics
  • Kixie PowerCall
  • Klipfolio
  • Kommo
  • Kustomer
  • Lately
  • Lead Gen & CRM (formerly SharpSpring)
  • LeadDyno
  • LeadGnome
  • LeadMaster
  • Leadcamp
  • Leadpages
  • LeadsBridge
  • Less Annoying CRM
  • Lightspeed Retail
  • LinkedIn for Business
  • LiveChat
  • LiveHelpNow
  • Livespace
  • Livestorm
  • Lucky Orange
  • MailUp
  • Mailchimp
  • MailerLite
  • Malomo
  • ManyChat
  • Marketo Engage
  • Membrain
  • Meta for Business
  • Microsoft 365
  • Microsoft Excel
  • Microsoft Outlook
  • Mindbody
  • Missive
  • Mojo Helpdesk
  • Movable Ink
  • Myphoner
  • Narvar
  • Neon CRM
  • NetSuite
  • Nimble
  • Nosto
  • Nutshell
  • Okendo
  • Olark
  • Olo
  • Omneo
  • OnceHub
  • OnePageCRM
  • OpenCart
  • Operations Hub
  • OptinMonster
  • OrderGroove
  • Outgrow
  • Outreach
  • PAR Punchh
  • PadiAct
  • PandaDoc
  • PayPal
  • Paycove
  • PersistIQ
  • PhoneBurner
  • PhoneWagon
  • Pipedrive
  • Pipeline CRM
  • Pipeliner CRM
  • Planful for Marketing
  • Podio
  • Postscript
  • PowToon
  • PrestaShop
  • Privy
  • Propeller CRM
  • Proposify
  • Pure Chat
  • QuarterOne
  • QuickBooks Online Advanced
  • Quuu Promote
  • Qwilr
  • RESULTS.com
  • Recharge
  • Recurly
  • Robly
  • Sage Business Cloud
  • SalesSeek
  • Salesflare
  • Salesforce Marketing Cloud
  • Salesforce Marketing Cloud Account Engagement
  • Salesforce Service Cloud
  • SalesforceIQ
  • Salesmate
  • Segment
  • Semrush
  • SendGrid
  • Shift4Shop
  • ShipStation
  • Shopify
  • Shopify Plus
  • Sigstr
  • Skyvia
  • Slack
  • Slemma
  • SlideShare
  • Smartling
  • Smile.io
  • SnapApp
  • SnapEngage
  • Square Online
  • Stitch
  • Stripe
  • SugarCRM
  • Sumo
  • Surfe
  • SurveyMonkey
  • Survicate
  • TIBCO Scribe Online
  • TINT
  • Taboola
  • Teamgate
  • Teamleader
  • Teamwork Desk
  • Teamwork.com
  • Toky
  • TractionNext
  • Tray.io
  • Trello
  • Triple Whale
  • Trujay
  • Typeform
  • Uberflip
  • Unbounce
  • UserVoice
  • Vidyard
  • Viewbix
  • Volusion
  • Vtiger CRM
  • Webflow
  • Weclapp
  • Wisepops
  • Wishpond
  • Wistia
  • Wix
  • WooCommerce
  • Woopra
  • WordPress
  • Workbooks
  • WorkflowMax
  • Workplace from Meta
  • Wrike
  • Wufoo
  • Xero
  • Yotpo
  • YouCanBook.me
  • ZENOTI
  • Zapier
  • ZenDesk Chat
  • Zendesk Sell
  • Zendesk Suite
  • Zoho Analytics
  • Zoho Books
  • Zoho CRM
  • Zoho Forms
  • Zoho Invoice
  • Zoho Recruit
  • Zoom Workplace
  • commercetools
  • dotloop
  • inboundli
  • monday.com
  • noCRM.io
  • AWeber
  • Accelo
  • Act!
  • ActiveDEMAND
  • Acuity Scheduling
  • AdRoll
  • Adobe Commerce
  • AfterShip
  • Aircall
  • Akamai Identity Cloud
  • Alchemer
  • AllClients
  • Apptivo
  • AskNicely
  • Atomic AI
  • Attribution
  • Automate.io
  • Azuqua
  • Batchbook
  • Bedrock Data
  • Benchmark Email
  • Bevy
  • BigCommerce
  • BigContacts
  • Bitrix24
  • Boulevard
  • Brevo
  • BrightInfo
  • Brightcove
  • BuiltWith
  • Calendly
  • CallRail
  • Campaign Monitor by Marigold
  • Capsule
  • Ceros
  • Chamaileon
  • ChannelMix
  • Chargebee
  • CircleLoop
  • Classy
  • ClearVoice
  • ClientPoint
  • Clio
  • CompanyHub
  • ConnectWise PSA
  • Constant Contact
  • Contactually
  • Copper
  • Creatio CRM
  • Criteo
  • Cyfe
  • DataHero
  • Databox
  • Datanyze
  • Dealfront
  • Debitoor
  • Direct Mail
  • DonorPerfect
  • Dotdigital
  • Drift
  • Dropbox Business
  • Dropbox Sign
  • EASE
  • EZ Texting
  • Efficy CRM
  • Emma by Marigold
  • Eventbrite
  • Forecast
  • FreshBooks
  • Freshsales
  • Front
  • FullContact
  • GetAccept
  • GetResponse
  • Getsitecontrol
  • Gmail
  • GoTab POS
  • GoTo Webinar
  • Google Calendar
  • Google Contacts
  • Google Drive
  • Google Forms
  • Gorgias
  • Gravity Forms
  • Groove
  • Grow
  • HelloSign CMS
  • Help Scout
  • Highrise
  • Hotjar
  • HubSpot CRM
  • HubSpot Sales Hub
  • Hustle
  • Infer
  • Insightly
  • Instapage
  • Intercom
  • Invoca
  • Jebbit
  • Join.Me
  • Jotform
  • Justuno
  • Keap
  • KickoffLabs
  • Kissmetrics
  • Kixie PowerCall
  • Klipfolio
  • Kommo
  • Kustomer
  • Lately
  • Lead Gen & CRM (formerly SharpSpring)
  • LeadDyno
  • LeadGnome
  • LeadMaster
  • Leadcamp
  • Leadpages
  • LeadsBridge
  • Less Annoying CRM
  • Lightspeed Retail
  • LinkedIn for Business
  • LiveChat
  • LiveHelpNow
  • Livespace
  • Livestorm
  • Lucky Orange
  • MailUp
  • Mailchimp
  • MailerLite
  • Malomo
  • ManyChat
  • Marketo Engage
  • Membrain
  • Meta for Business
  • Microsoft 365
  • Microsoft Excel
  • Microsoft Outlook
  • Mindbody
  • Missive
  • Mojo Helpdesk
  • Movable Ink
  • Myphoner
  • Narvar
  • Neon CRM
  • NetSuite
  • Nimble
  • Nosto
  • Nutshell
  • Okendo
  • Olark
  • Olo
  • Omneo
  • OnceHub
  • OnePageCRM
  • OpenCart
  • Operations Hub
  • OptinMonster
  • OrderGroove
  • Outgrow
  • Outreach
  • PAR Punchh
  • PadiAct
  • PandaDoc
  • PayPal
  • Paycove
  • PersistIQ
  • PhoneBurner
  • PhoneWagon
  • Pipedrive
  • Pipeline CRM
  • Pipeliner CRM
  • Planful for Marketing
  • Podio
  • Postscript
  • PowToon
  • PrestaShop
  • Privy
  • Propeller CRM
  • Proposify
  • Pure Chat
  • QuarterOne
  • QuickBooks Online Advanced
  • Quuu Promote
  • Qwilr
  • RESULTS.com
  • Recharge
  • Recurly
  • Robly
  • Sage Business Cloud
  • SalesSeek
  • Salesflare
  • Salesforce Marketing Cloud
  • Salesforce Marketing Cloud Account Engagement
  • Salesforce Service Cloud
  • SalesforceIQ
  • Salesmate
  • Segment
  • Semrush
  • SendGrid
  • Shift4Shop
  • ShipStation
  • Shopify
  • Shopify Plus
  • Sigstr
  • Skyvia
  • Slack
  • Slemma
  • SlideShare
  • Smartling
  • Smile.io
  • SnapApp
  • SnapEngage
  • Square Online
  • Stitch
  • Stripe
  • SugarCRM
  • Sumo
  • Surfe
  • SurveyMonkey
  • Survicate
  • TIBCO Scribe Online
  • TINT
  • Taboola
  • Teamgate
  • Teamleader
  • Teamwork Desk
  • Teamwork.com
  • Toky
  • TractionNext
  • Tray.io
  • Trello
  • Triple Whale
  • Trujay
  • Typeform
  • Uberflip
  • Unbounce
  • UserVoice
  • Vidyard
  • Viewbix
  • Volusion
  • Vtiger CRM
  • Webflow
  • Weclapp
  • Wisepops
  • Wishpond
  • Wistia
  • Wix
  • WooCommerce
  • Woopra
  • WordPress
  • Workbooks
  • WorkflowMax
  • Workplace from Meta
  • Wrike
  • Wufoo
  • Xero
  • Yotpo
  • YouCanBook.me
  • ZENOTI
  • Zapier
  • ZenDesk Chat
  • Zendesk Sell
  • Zendesk Suite
  • Zoho Analytics
  • Zoho Books
  • Zoho CRM
  • Zoho Forms
  • Zoho Invoice
  • Zoho Recruit
  • Zoom Workplace
  • commercetools
  • dotloop
  • inboundli
  • monday.com
  • noCRM.io