Insightly

4.0 (660)
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Insightly is the modern, affordable CRM that teams love.

Overall rating

4.0 /5
(660)
Value for Money
4.0/5
Features
3.9/5
Ease of Use
4.0/5
Customer Support
3.8/5

79%
recommended this app
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660 Reviews

Tarek
Tarek
Overall rating
  • Industry: Management Consulting
  • Company size: 11–50 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 7.0 /10

Insightly : a good option to start with cloud based CRMs for Small businesses

Reviewed on 10/10/2021

Insightly helps entrepreneurs and small businesses like most of our clients to get to the digital...

Insightly helps entrepreneurs and small businesses like most of our clients to get to the digital space and excel in no time. As a Technology expert, I highly recommend it to entrepreneurs beginning with tech and online platforms for their business.

Pros

Insightly Helps small and mid business manage their leads and projects online, through a fully fledged cloud based tool that provides an abundance of smart features, including customer insights from internet sources, and structured project/opportunity management platform.

Cons

It is probably requiring some advanced knowledge from our end, but integrating Insightly with e-mail services, social media and other 3rd parties seemed to be complex. We've been using Insightly in its early times, and I'm sure that things went better afterwards with the continuous improvements by Insightly amazing teams.

Reasons for Switching to Insightly

In its first launch, Insightly shown more functions for small businesses that attracted me, especially for individuals with no previous experience of online software CRMs. Nevertheless, each of the other competitors on the market has its competitive advantage, and addresses the needs of a particular niche. Each consumer needs to know first what features make sense to their business before choosing a CRM.
Nancy
Overall rating
  • Industry: Nonprofit Organisation Management
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Insightly Works GREAT for our Org

Reviewed on 11/4/2024

We have evolved from the early days of our organization and Insightly has evolved with us. As we...

We have evolved from the early days of our organization and Insightly has evolved with us. As we learn its capabilities, we continue to find functions and create objects that increase our efficiency every day.

Pros

We have used Insightly for 8 years now and it has been so user-friendly to build our Program database. From the customizable fields to the reporting features, it does everything we need for it to do. Insightly has helped us to streamline our processes, making our mission easier to manage every day. And the reporting features have allowed us to provide every kind of data to generous supporters who in turn donate to our mission.

Cons

To get some of the features we are using today, the cost has increased significantly.

Response from Insightly

Hey, Nancy! It's awesome to hear how Insightly has been rocking it for your organization for 8 years! Sounds like we've managed to truly partner with your team in building and managing your business. Streamlining processes and making your mission more manageable every day? That's what I call a win!

Thanks for sharing your experience—it's super helpful for folks looking for a CRM that can keep up with their growth.

Nathalie
Overall rating
  • Industry: Automotive
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Useful & inexpensive CRM system for growing businesses

Reviewed on 3/3/2023

Overall is has been satisfactory although, some details that need improvement can turn things into...

Overall is has been satisfactory although, some details that need improvement can turn things into a much better experience.

Pros

It is easy to use and easy to navigate.It does not take much time to get used to all features and to understand how the features work.The best part of Insightly, is the customer support is very responsive and always follows up on requests.They also helped us all the way to achieve our goals as a company.

Cons

Some parts of the software need more work and also new features like Service has too many glitches and some functions do not work properly even though have been revised and "fixed" many times.I wish it was more seamless to work with.

Alternatives Considered

Salesforce Sales Cloud and monday.com

Reasons for Choosing Insightly

The main reason was the other product was more expensive and we also wanted to expand and connect all of our platforms in one place.

Switched From

Zendesk Suite

Reasons for Switching to Insightly

Insightly offered a less expensive package overall and they offered a more personalized customization to our business. One of the big factors apart from the price was the initial presentations of the Insightly products were very professional and helpful.
Matthew
Overall rating
  • Industry: Information Technology & Services
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Super Easy

Reviewed on 23/4/2024

Pros

Insighty is super easy to use. Being able to set tasks to know who you are chasing/following up means that it's all in one place and you do not have to depend on your outlook calender.

Cons

Reports are good but can be a bit difficult to set up.

Amanda
Overall rating
  • Industry: Food & Beverages
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Solid & Easy to Use CRM

Reviewed on 11/6/2024

Pros

Very user friendly, custom views for all users is great, reporting is excellent. Custom modules have their limitations but have worked very well for our business so far.

Cons

There needs to be a better way to link related requests to opportunities.

Adam
Overall rating
  • Industry: Information Technology & Services
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Insightly feedback

Reviewed on 19/4/2024

an extremely useful product and runs a core part of our business

an extremely useful product and runs a core part of our business

Pros

the ease of use and wide range of plugins

Cons

the restrictions on the marketing journeys

Holly
Overall rating
  • Industry: Nonprofit Organisation Management
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

We love Insightly

Reviewed on 11/4/2024

Pros

Ease of use. Easy CRM tool. We are happy with the services and options.

Cons

We haven't found a con as of yet! We are happy.

Parker
Overall rating
  • Industry: Food Production
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Insightly Review

Reviewed on 30/5/2024

Pros

I really like how easy Insightly is to use. It is pretty streamlined.

Cons

Since Insightly is so streamlined, it is hard to make in-depth automations, especially when it comes to actions between different objects

Verified Reviewer
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 1,001–5,000 Employees
  • Used Daily for Free Trial
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 8.0 /10

A fair CRM tool but needs some improvement

Reviewed on 3/4/2024

Pros

1. Good UI
2. Works in less bandwidth
3. Easy to operate
4. Flexible product team

Cons

1. Relatively expensive
2. App is not optimised
3. Should work according to clients’ workspace/ availability
4. Should have AI integration

Wil
Overall rating
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Good software that does the job well.

Reviewed on 26/8/2023

It was the first CRM I used and I had a good experience using it.

It was the first CRM I used and I had a good experience using it.

Pros

I liked how easier I could manage contacts and tag them for a variety of purposes. This was my main reason to use the software.

Cons

As a solopreneur, I did not like that a lot of the features available didn't seem designed for me and I felt like I was paying for features I did not need.

Natalie
Overall rating
  • Industry: Construction
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Insightly - We're Back Again

Reviewed on 8/3/2023

We love Insightly and have solved the major issue of project management as well as integration with...

We love Insightly and have solved the major issue of project management as well as integration with Quickbooks so we can have a high level overview of each project, opportunity, and where we are with the quickbooks billing. It saves us a lot of time and removes a lot of human error in our processes as well.

Pros

The ease of tracking multiple types of projects and stages of the project and the visibility of each project's status. We tried Hubspot for two years and came back with Insightly as it was so much better to use.

Cons

The marketing function, and the products, pricebooks, and quotes could use some additional features compared to their competition. They aren't as easy to use and can be clunky at times.

Alternatives Considered

Salesforce Sales Cloud

Reasons for Choosing Insightly

We had been with Insightly for three years, then switched to husbpot before all the new marketing features were released in Insightly. After the person left who had us make the switch to Hubspot, we went back to Insightly and questioned why we ever left.

Reasons for Switching to Insightly

Insightly was easier to use, we knew how it worked and our team who is not as technologically advanced was able to pick up and use the system very easily with limited training.
Verified Reviewer
Overall rating
  • Industry: Construction
  • Company size: 51–200 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Scalable CRM platform for businesses of all sizes

Reviewed on 27/6/2022

Insightly has been a beneficial addition to our sales and marketing efforts allowing us to easily...

Insightly has been a beneficial addition to our sales and marketing efforts allowing us to easily store our contacts, leads, and projects in one platform.

Pros

I really like how Insightly can be customized and scaled to fit the needs of the business. We are a mid size company and other CRMs were too robust and complicated. Insightly is just right.

Cons

I think it is kind of expensive per user. I would like to see a lower monthly cost per user.

Alternatives Considered

Salesforce Sales Cloud

Reasons for Switching to Insightly

Insightly was the right sized product for us and our needs. Salesforce was too expensive and had to many features we didn't need.
Michelle
Overall rating
  • Industry: Primary/Secondary Education
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Allows us to grow into our needs

Reviewed on 11/10/2022

Great! It suits our needs perfectly.

Great! It suits our needs perfectly.

Pros

It can be used in simple form or allows us to enable more features as our needs grow.

Cons

There are certain limitations with customizability, but Insightly often addresses these and rolls out features updates.

Alternatives Considered

Zoho CRM and HubSpot CRM

Reasons for Choosing Insightly

Cardscan was outdated and no longer able to flex to our needs

Reasons for Switching to Insightly

Since we don't use a traditional sales pipeline, insightly's system allowed us to either utilize or not utilize certain features. All other systems continued to push us into a traditional sales pipeline process.
Sai
Sai
Overall rating
  • Industry: Internet
  • Company size: 51–200 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Excellent CRM

Reviewed on 19/7/2023

Our team’s experience with Insightly has been stellar

Our team’s experience with Insightly has been stellar

Pros

Insightly is an exceptional CRM platform that allows sales, customer success teams to be efficient and collaborative. Reports and insights are easy to generate. It is perfect for small businesses

Cons

Some features and functionalities with customizable fields are limited when compared to other CRMs

Abel
Abel
Overall rating
  • Industry: Hospitality
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 9.0 /10

Avis insightly

Reviewed on 11/10/2023

I like this software because of its performance and ease of use accompanied by very simple...

I like this software because of its performance and ease of use accompanied by very simple functionality and I don't blame it for anything at the moment which is rare

Pros

high-performance, easy-to-use software with very simple features

Cons

I find no disadvantages for the moment good for competing

Divaldo
Overall rating
  • Industry: Consumer Services
  • Company size: Self Employed
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 6.0 /10

Decent CRM with great features

Reviewed on 26/7/2023

I needed to have contacts online so that it would be possible from anywhere in the world to access,...

I needed to have contacts online so that it would be possible from anywhere in the world to access, add notes and send notifications.

Pros

It was one of my first contacts with CRM many years ago, I was delighted to be able to control all contacts centrally.

Cons

To be honest, I stopped using it because I found it quite complex to use, in fact it was my first contact many years ago, who knows, maybe I'll try again now that I'm more advanced in CRM.

Hemal
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Monthly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 7.0 /10

Easy to use and perfect CRM!

Reviewed on 28/8/2023

Pros

Insightly CRM is perfect for managing client interactions and streamlining our corporate processes. Integrating apps is very easy. I have connected multiple apps, such as QuickBooks Online, Google Drive, Twilio, Slack, and many more.

Cons

A bit expensive, but the features and support are awesome.

Verified Reviewer
Overall rating
  • Industry: Veterinary
  • Company size: 11–50 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 6.0 /10

It does the job but there is possibly better out there

Reviewed on 8/4/2023

Pros

The task and project management works well (even though it could be improved upon).

Cons

As a dedicated CRM system I feel it’s not the softwares strongest element. There is definitely better out there but as a joint package it makes up for its flaws.

Roejan
Overall rating
  • Industry: Electrical/Electronic Manufacturing
  • Company size: 501–1,000 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 10.0 /10

Customization and Flexibility

Reviewed on 23/3/2023

Pros

Streamlining communication: Insightly helps to keep all customer interactions, emails, and calls in one central location, which allows for better communication between team members and customers.

Cons

complex analytics, or multi-channel messaging options may need to look beyond Insightly's capabilities.

Jason
Overall rating
  • Industry: Package/Freight Delivery
  • Company size: 51–200 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Best CRM

Reviewed on 13/3/2023

Pros

Very customizable and able to tailor the platform to fit the needs of sales. Straightforward pipelines. Lead/contact management is crucial to our business, and this platform helps store them in one spot which can easily be looked up. Email leads/contacts straight from the platform with pre-written messages.

Cons

The email notification about tasks being updated or changed could be cleaned up. 3 seperate emails for someone updating a task, the pipeline moving to a different stage, and a new task for me. Would like this to be more simplified, especially if someone uploads a file into my opportunities - too many email notifications to sort through.

Rosalina
Overall rating
  • Industry: Insurance
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Insightly Review: A Comprehensive CRM Solution for Your Business.

Reviewed on 2/3/2023

Generally, Insightly is a very much respected CRM programming that can be an important resource for...

Generally, Insightly is a very much respected CRM programming that can be an important resource for organizations hoping to really deal with their associations with clients more. While there are a few possible disadvantages, for example, restricted revealing capacities and the expense of the product, numerous clients track down that Insightly's scope of elements, customization choices, and convenience make it a significant expansion to their tool compartment. Assuming that you are searching for a CRM programming that can assist you with smoothing out your business connections, Insightly is certainly worth considering.

Pros

Simple to utilize: Insightly has an instinctive point of interaction and is not difficult to learn and utilize, in any event, for colleagues with almost no involvement in CRM programming.Hearty highlights: Insightly offers a scope of elements that empower organizations to deal with their associations with clients, including contact the board, project the executives, and deals mechanization.Customization choices: Insightly offers a serious level of customization, permitting organizations to fit the product to meet their particular requirements.Mix: Insightly incorporates with an extensive variety of other business devices, including email, showcasing computerization, and venture the board programming.

Cons

Restricted detailing capacities: While Insightly gives some fundamental announcing and examination highlights, it may not be pretty much as vigorous as some other CRM programming choices.Cost: Insightly can be costly, especially for organizations that require progressed includes or have bigger groups.Expectation to learn and adapt: Similarly as with any CRM programming, there might be an expectation to learn and adapt for colleagues who are curious about the product or CRM best practices.Client care: A few clients generally disapprove of client care, especially around reaction times and the nature of help gave.

Matthew
Overall rating
  • Industry: Management Consulting
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 3.0 /10

Insightly highs and lows

Reviewed on 12/10/2022

Pros

It is relatively intuitive easy to customise, easy to align to specific business needs.

Cons

Effective linkage of the databases that sit behind the product. If i log an activity for a against a contact that is part of an organisation, that activity will not be visible under the organisation. This is a big miss. There needs to be total linkage between all databases that sit within the system. There should be a hierarchy from Organisation to Contact to Project to Opportunity etc etc. This causes significant issues when trying to track client experience.

Reporting
No reports are drillable - they are simply static reports limiting their use. I constantly find myself needing to export a report to Excel so I can build a pivot table to effectively use it.

User interface
The user interface is very old fashioned and clunky. This is not just a statement about look and feel. When i create a report i get a list of objects with certain data that changes on a regular basis. So I need to select the item from within the report and change the value. But I cant do this quickly from within the report. I need to click on the item which then loads a separate page for the record. Then I need to click into that record which show all of the fields for the entire record. Then I need to click on the field in question, change it and then save it. I then need to close that page down and go back to the report page and refresh the page before this change is visible. This is a terrible UI and UX for a modern product today that is now significantly behind the the currently expected standard.

Anupam
Overall rating
  • Industry: Pharmaceuticals
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 2.0 /10

Insightly review

Reviewed on 26/2/2023

Overall experience is not good as compared to Netsuite by Oracle or Salesforce.

Overall experience is not good as compared to Netsuite by Oracle or Salesforce.

Pros

The software looks good, and easy to use.

Cons

The software stuck a lot when multiple users use at same time.Software stuck when we edit 2 things fastly and jumping to another option.When we upload leads most of the time leads upload twice which makes duplicate leads.There is no option of task reminder.There is no option of timing when the notes added at that particular date.

Alternatives Considered

NetSuite and Salesforce Sales Cloud

Switched From

NetSuite
Dave
Dave
Overall rating
  • Industry: Entertainment
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 0.0 /10

HORRIBLE experience with Insightly.

Reviewed on 14/4/2017

We've been looking around for a new system for the past few months. Insighly has a lot of great...

We've been looking around for a new system for the past few months. Insighly has a lot of great features but we've run into way too many problems using it.

Pros

* CRM and project management together in the same application

* Easy navigation between clients, leads, tasks, etc

* User-friendly interface

Cons

Far too many features are missing and it seems like Insightly just isn't in a hurry to make the necessary features available such as:

* Can't send HTML emails from within Insightly. It's 2016 -- HTML email has been around for a long time. It's so hard to believe that this isn't a priority for them.

* Can't PRINT any of the data from within Insightly. This is a necessary feature for our company (and I'd think for ANY company). What good can our data do for our company if it can't be printed out?

* There always seems to be some kind of bug with the Google calendar integration. Items appear as one date inside of Insightly and another date inside Google Calendar.

* Cost of service is ridiculously overpriced when compared to the basic functionality that is missing. Cost of $35/month per user means that it could cost us $350/month to migrate our team to Insightly -- we simply CAN NOT JUSTIFY SPENDING $4200 per year on a system that isn't fully functional.

* SLOW, SLOW, SLOW customer service / tech support. I reported an issue last September and I received a notification 7 months later that it has been resolved. Why do simple fixes take so long?

* They do NOT listen to what their customers want and instead choose to roll out new "features" that no one was asking for in the first place. We want HTML email and we want to be able to PRINT. Why is that so hard to do?

Larry
Overall rating
  • Industry: Investment Management
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 8.0 /10

Insightly with IAA

Reviewed on 17/3/2023

It has been pretty good. I would just like for my calls to be tracked in activity.

It has been pretty good. I would just like for my calls to be tracked in activity.

Pros

Tracking past activities and sales opportunities.

Cons

Not being able to track phone call activity.