LINDA

Overall rating

Industry: Automotive
Company size: 10,000+ Employees
Used Daily for 2+ years
Review Source

Overall rating

Value for Money
Ease of Use
Customer Support
Likelihood to recommend 9.0 /10

Our company uses Sailthru to create information on the effectiveness of ads in our e-newsletter...

Reviewed on 28/12/2021

Sailthru gives the most information of any solution I have tried before. It enables us to tailor...

Sailthru gives the most information of any solution I have tried before. It enables us to tailor analyses to the individual customer and the data the customer wants. Sailthru enables us to produce statistics from numerous accounts, so it can be used for all parts of our organization.

Pros

We were capable to fulfil the majority of our objectives as a full mailing platform even without requirement for extra IT or product design personnel. It enables us to provide precise and thorough information to our clients, allowing them to make smart judgments about which publications and days of every week work greatest for business. Sailthru is incredibly useful to our team because we conduct a lot of reviewing.

Cons

Sailthru is ideal for anybody who need thorough and accurate reports to clients or teammates. Nonetheless, it is less suited when seeking for engagements and interactions, because we generally have to utilize OpenX to get such data.

Sasha

Overall rating

Industry: Media Production
Company size: 11–50 Employees
Used Daily for 1+ year
Review Source

Overall rating

Value for Money
Ease of Use
Customer Support
Likelihood to recommend 7.0 /10

ESP for scaled newsletter sends

Reviewed on 9/8/2023

Pros

Analytics is more or less understandable

Cons

Customer support, sophisticated coding is not guided / supervised. There are no automated reports

Alternatives Considered

Mailchimp

Reasons for Switching to Sailthru by Marigold

It is a scaled solution popular among publishers

Tobias

Overall rating

Company size: 51–200 Employees
Review Source

Overall rating

Unsatisfied with reliability of product & customer service

Reviewed on 5/12/2014

The feature set seems (and is) very good - split-testing transactional emails; very intuitive email...

The feature set seems (and is) very good - split-testing transactional emails; very intuitive email nudge systems; personalized send time; etc. We have experienced almost constant problems with the reliability and bugginess of the product: uploads and downloads get stuck often, reports don't run correctly often, we had (single) incidents where code in subject lines wasn't resolved correctly and even twice that we weren't able to send campaigns for 2-3 days. That's an absolute deal-breaker in my opinion for an email marketing tool, paired with the fact that they are not seeing that as a problem and are not willing to work with you on considerations for their fall outs. It takes their support/sales staff at times week to get back to you.

Chhaya

Overall rating

Industry: Food Production
Company size: 11–50 Employees
Used Weekly for 6-12 months
Review Source

Overall rating

Value for Money
Ease of Use
Customer Support
Likelihood to recommend 6.0 /10

Excellent platform for email marketing with advance automation and analytics

Reviewed on 27/9/2021

Pros

Sailthru is an excellent platform for email marketing and automation with advance analytics feature. We can build email templates using drag and drop feature. Sailthru supports dynamic email content. The user intefaceis great

Cons

*customer support take more time then usual to solve issues
*Limited condition available for list segmentation
*Email templates builder is poor

Mel

Overall rating

Industry: Telecommunications
Company size: 201–500 Employees
Used Daily for 1+ year
Review Source

Overall rating

Value for Money
Ease of Use
Customer Support
Likelihood to recommend 8.0 /10

Not Bad made job easier!

Reviewed on 31/3/2019

Pros

I loved being able to build have everything together and use it simultaneously. I was able to keep track of my customers so much easier.

Cons

It seem to slow down my system. It was boggy

Verified Reviewer

Overall rating

Industry: Media Production
Company size: 11–50 Employees
Used Weekly for 6-12 months
Review Source

Overall rating

Value for Money
Ease of Use
Customer Support

A very important tool for a newsletter-focused company

Reviewed on 7/12/2017

Pros

This software lets our company run all of its newsletters for our various properties, and is extremely flexible in separating out our lists. It's also been helpful for maximizing our send rates and minimizing deliverability issues with the email services providers. Their customer service knows what they're doing, and they often run webinars to help further optimize and use their many features.

Cons

The double verification to sign in can be a bit annoying. I'm also not sure if the clicks data from the heatmap is 100% accurate some of the time.

Brenda

Overall rating

Industry: Cosmetics
Company size: 1,001–5,000 Employees
Used Weekly for 1+ year
Review Source

Overall rating

Value for Money
Ease of Use
Customer Support
Likelihood to recommend 7.0 /10

Great platform but needs improvement in customer service

Reviewed on 20/11/2018

Pros

Ease of use, constant updates, a lot of training and webinars available

Cons

Not enough personalization, reps need better customer service Skills

Verified Reviewer

Overall rating

Industry: Insurance
Company size: 51–200 Employees
Used Weekly for 1-5 months
Review Source

Overall rating

Ease of Use
Customer Support
Likelihood to recommend 7.0 /10

Good platform, but customer service needs to improve

Reviewed on 26/11/2019

Overall happy with the product itself but as mentioned, customer service is bad.

Pros

The interface is the best feature as it is very simple and doesn't take long getting to grips with it. The analytics available are very good too.

Cons

Customer service is quite poor. If they improved this side of the business they would have a great product on their hands. Unfortunately this side of things lets them down in a big way.

Hannah

Overall rating

Industry: Real Estate
Company size: 2–10 Employees
Used Weekly for 1-5 months
Review Source

Overall rating

Value for Money
Ease of Use
Customer Support
Likelihood to recommend 7.0 /10

Great Software

Reviewed on 11/6/2020

Overall, this platform is helping us meet our needs and understand our audience.

Pros

Advanced software! We use into send to send personalized emails to many lists based off of interests. The analytics really helps us understand our adueince with good details.

Cons

There is a bigger learning curve to this platform since theres a lot to learn. Could use some UI updates and would like to be able to sort by lists.

Arush

Overall rating

Industry: Computer Software
Company size: 501–1,000 Employees
Used Monthly for Free Trial
Review Source

Overall rating

Ease of Use
Customer Support
Likelihood to recommend 6.0 /10

Important for tracking progess of newsletters

Reviewed on 15/10/2018

Pros

Simple and easy to use user interface

Formatting display looks with charts and graphs included
Gets better results in case of analytics and content managing

Cons

Customer support is ok(delay in getting reports for issues
Provision of filters(date created,modified,newest etc) is required in finding old records

Erica

Overall rating

Industry: Retail
Company size: 501–1,000 Employees
Review Source

Overall rating

Value for Money
Ease of Use
Customer Support

Reviewed on 31/1/2016

Sailthru by Marigold Reviews