MailerLite

4.7 (2,080)
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Email marketing software for smart business

About MailerLite

MailerLite is an email marketing software designed to help people of all skill levels create professional and personalized marketing campaigns.

Connect with your audience on a human level using features like a drag & drop editor, landing page builder, automation tools, pop-ups, surveys, templates, e-commerce tools, campaign reports, subscriber management, A/B testing, segmentation, abandoned carts, and more.

Connect with your audience and grow your business using tools like automation, website builder, landing pages, templates, segmentation and an always-growing list of integrations including Wordpress, Zapier, Magento, Shopify, and more.

MailerLite provides educational content like monthly webinars, tutorials and marketing guides along with fast 24/7 live customer support and a Forever Free plan.


Key benefits of MailerLite

  • MailerLite's user-friendly interface allows users to quickly design beautiful emails and share them with readers.

  • Benefit from a range of integrations such as WordPress, Zapier, Shopify, PayPal, WooCommerce, SquareSpace, SumoMe, Facebook, and many others that will ease email marketing experience and allow businesses to quickly grow their email list.

  • Use the drag-and-drop editor to create and design stunning newsletters, emails, and landing pages easily and quickly.

  • MailerLite's built-in photo editor allows users to crop, resize, write text on image, add filters and effects, adjust brightness and contrast, enhance, add frames, and much more.

  • Even with MailerLite's free plan, users still get to use all the features that are available for paying customers.

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    Not sure about MailerLite? Compare with a popular alternative

    MailerLite

    4.7 (2,080)
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    Starting Price

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    Pricing Options

    Free version
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    Features

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    Integrations

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    Ease of Use

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    Value for Money

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    Customer Service

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    Reviews

    Overall rating

    4.7 /5
    (2,080)
    Value for Money
    4.7/5
    Features
    4.5/5
    Ease of Use
    4.6/5
    Customer Support
    4.8/5

    Already have MailerLite?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Showing 5 reviews of 2,080
    chima
    chima
    Overall rating
    • Industry: Nonprofit Organisation Management
    • Company size: 2–10 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    Cheaper alternative with all the bells and whistles

    Reviewed on 30/3/2024

    Once we got in, it's been smooth sailing since

    Once we got in, it's been smooth sailing since

    Pros

    Really cheap and efficient when compared to more expensive alternatives, while providing the same features. I love it!

    Cons

    It's almost like they don't like money. We had to make a public post on Twitter for them to allow us to sign up. It was ridiculous really

    Verified Reviewer
    Overall rating
    • Industry: Publishing
    • Company size: 2–10 Employees
    • Used Weekly for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 8.0 /10

    Well priced email automation for beginner email marketing

    Reviewed on 27/3/2024

    I'm happy with MailerLite experience. I had good support and they reply fast. I had some misundersta...

    I'm happy with MailerLite experience. I had good support and they reply fast. I had some misunderstandings with them, but the communication about it was done with care.

    Pros

    At the moment of signing up the offer was better than competition, pricing is good too. There are all the basic to medium features someone would need to set up automated email campaigns with low cost entrance, that includes hosting and editor for landing pages.

    Cons

    Pricing has increased during my time of using it, and new competition appeared with better cost to features ratio, where you don't really pay monthly, but it depends on number of emails sent. So it depends on what type of pricing you need and how many emails you send.

    ufuk
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 11–50 Employees
    • Used Weekly for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 0.0 /10

    worst experince

    Reviewed on 29/8/2024

    Complete disappointment. I feel like their support or development team has no understanding of...

    Complete disappointment. I feel like their support or development team has no understanding of email processes. We've been using their Pro plan for over four months and even built a third-party automated email system for new customers. Everything was fine until three days ago, when they suddenly closed our account without any warning due to their spam policy!

    We reached out to them regarding this issue but have yet to receive a response. We provided all the necessary proof showing that we add subscribers' emails through a 100% legal process (where customers voluntarily submit their email addresses). Despite this, they still claim it’s spam. We've sent them all the evidence, but they don’t even seem interested in providing an explanation. They simply keep insisting it's spam. It feels like a joke!

    We invested a significant budget to create this email system, including custom template design, third-party integration, and even using an email address checker before adding emails to MailerLite. Yet, without any valid reason, they believe they have the right to close your account! If you want to lose all your hard work and end up with nothing, go ahead and work with them."**

    Pros

    easy to use
    cool template design
    costumer friendly dashboard

    Cons

    their support system
    complexity of group subscribers transfer

    Cassidy
    Overall rating
    • Industry: Online Media
    • Company size: Self Employed
    • Used Monthly for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    User friendly, lots of options, good reporting

    Reviewed on 5/8/2024

    Pros

    Easy to get started, user friendly, pretty intuitive, good report and analytics, easy to customize

    Cons

    Requires approval before being able to use the service (that was standard when I joined though that might be different now)

    Alternatives Considered

    Flodesk

    Reasons for Choosing MailerLite

    I wanted a free option and have really appreciated that option with mailerlite for a product that works well for my needs.

    Switched From

    Constant Contact

    Reasons for Switching to MailerLite

    pricing - mailerlite has a free option and flodesk isn't
    Charles
    Charles
    Overall rating
    • Industry: Publishing
    • Company size: Self Employed
    • Used Daily for 1-5 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 6.0 /10

    Mailerlite is Pretty Good

    Reviewed on 23/5/2024

    It's been good. But I feel it's pricy. I may even exceed the current price if my list grows.

    It's been good. But I feel it's pricy. I may even exceed the current price if my list grows.

    Pros

    I like the templates I can create for various email functions like welcoming and inviting subscribers.

    Cons

    Trying to integrate it with WordPress was an ordeal. Why was I required to know how to set up DNS records and all of that tech stuff? But the Customer service via chat was able to resolve issues.

    Showing 5 reviews of 2,080 Read all reviews

    MailerLite FAQs

    Below are some frequently asked questions for MailerLite.

    MailerLite offers the following pricing plans:

    • Starting from: US$10.00/month
    • Pricing model: Free Version, Subscription
    • Free Trial: Available

    Growing Business plan is $10 for 3 users. Free plan, growing and advanced with extra features.

    MailerLite has the following typical customers:

    Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

    MailerLite supports the following languages:

    English, Polish, Spanish

    MailerLite supports the following devices:

    iPhone (Mobile), iPad (Mobile)

    MailerLite integrates with the following applications:

    500Apps, ARMember, Adobe Commerce, Airtable, Basecamp, Beacon, BigCommerce, Bloom Intelligence, Bonjoro, Bookingmood, Bouncify, Brave, Canva, Carrd, Charitable, ClickFunnels, Convertful, DeBounce, Digioh, DreamApply, Drupal, EasyStore, Elementor, Eventbrite, Figma, Fyrebox, Getsitecontrol, Ghost, GitHub, Gleam Apps, Google Analytics 360, Google Docs, Google Forms, Google Sheets, Gravity Forms, GrowSurf, Hyperise, Instagram, Intercom, InvoiceBerry, Involve.me, JetFormBuilder, Jotform Sign, Kickbox Email Verification, Kommo, Landingi, Leadpages, LeadsBridge, LearnWorlds, LinkedIn for Business, Lumeer, Mail Designer 365, MailMunch, MailOptin, Mailchimp, MailerCheck, MakePlans, Marketo Engage, Meta for Business, MiloTree, Mokapen, MyFormData, NeverBounce, OnePageCRM, Operations Hub, OptiMonk, OptinMonster, Optingun, Outfunnel, Outgrow, Paperform, Partnero, Paved, PayPal, Payhip, Personizely, Pipedrive, Playable, Poptin, PrestaShop, Privy, ProjectManager.com, QuickEmailVerification, Relay.app, Salesflare, SendOwl, Shopify, Skyvia, Slack, Squarespace, Stripe, Stripo.email, Sumo, SureTriggers, Teamwork.com, Thrive Leads, ThriveCart, Tidio, Todoist, Trackify X, Trello, Twitter/X, Unbounce, WooCommerce, WordPress, Wrike, Ycode, YouCanBook.me, Zapier, Zendesk Suite, Zoho CRM, Zoom Workplace, mailparser.io, n8n embed, n8n.io

    MailerLite offers the following support options:

    Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat

    Related categories

    See all software categories found for MailerLite.