---
description: Learn how BrightInfo can help your business. GetApp provides users in Ireland with the most detailed information on software tools, prices and features.
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title: BrightInfo Price, Reviews & Ratings | GetApp Ireland 2026
---

Breadcrumb: [Home](/) > [Content Management Systems](/directory/276/content-management-system-cms/software) > [BrightInfo](/software/103575/brightinfo)

# BrightInfo

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> BrightInfo doubles conversions rate using a personalization algorithm that automatically analyzes visitor behavior and serves highly relevant content to each.
> 
> Verdict: Rated **4.7/5** by 25 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of BrightInfo

BrightInfo profiles anonymous prospects in real time, using individual behaviors (new or returning visitors), crowd behavior (navigation patterns and browsed content), and textual hints (page content and search keywords).&#10;&#10;Text analysis tools with text-level comprehension can detect keywords within content to use in audience profiling.&#10;&#10;BrightInfo automatically discovers all types of marketing content, and users can also create recommendations manually.&#10;&#10;Users can control how many interaction points BrightInfo produces, the frequency of recommendations, and the targeting of content to specific audiences.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 25 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support | 4.6/5 | Based on overall reviews |
| Value for Money | 4.7/5 | Based on overall reviews |
| Features | 4.2/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: BrightInfo
- **Founded**: 2010

## Commercial Context

- **Starting Price**: US$499.00
- **Pricing model**: Per Feature (Free Trial)
- **Pricing Details**: Please contact BrightInfo for pricing details.
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Canada, Israel, United Kingdom, United States

## Features

- A/B Testing
- API
- Account Based Marketing
- Audience Targeting
- Campaign Management
- Content Analytics
- Conversion Tracking
- Email Marketing
- Multi-Campaign
- Multi-Channel Campaigns
- Real-Time Analytics
- Reporting/Analytics
- Social Media Integration
- Website Management

## Integrations (5 total)

- Act-On
- HubSpot Marketing Hub
- Mailchimp
- Marketo Engage
- Salesforce Marketing Cloud Account Engagement

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support

## Category

- [Content Management Systems](https://www.getapp.ie/directory/276/content-management-system-cms/software)

## Related Categories

- [Content Management Systems](https://www.getapp.ie/directory/276/content-management-system-cms/software)
- [Content Marketing Software](https://www.getapp.ie/directory/607/content-marketing/software)
- [Personalization Software](https://www.getapp.ie/directory/609/personalization-behavioral-targeting/software)

## Alternatives

1. [monday.com](https://www.getapp.ie/software/91734/monday-com) — 4.6/5 (5726 reviews)
2. [Marketing 360](https://www.getapp.ie/software/104247/marketing-360) — 4.5/5 (1132 reviews)
3. [Mailchimp](https://www.getapp.ie/software/8268/mailchimp) — 4.5/5 (17572 reviews)
4. [Salesforce Marketing Cloud](https://www.getapp.ie/software/607/salesforce-marketing-cloud) — 4.2/5 (526 reviews)
5. [Campaign Monitor by Marigold](https://www.getapp.ie/software/90842/campaign-monitor) — 4.5/5 (505 reviews)

## Reviews

### "Get The App and Forget About Your Site Worries\!" — 5.0/5

> **James** | *7 July 2016*
> 
> **Pros**: The software looks great  and value for money. The usage is very easy and customer support is nothing to write home about, absolutely great too. With few clicks, you're on the Goooo\!
> 
> **Cons**: The installation was perfect, except at the beginning when I hadn't studied the installation guide, so I wanted to have some tough time. But the moment I studied the guide it was "just one way". I am very grateful to this App and the developers.
> 
> It's absolutely fabulous if you found the right software for your website that could terminate every issue and keep your site smooth and sharp. Lately, I had found this software with the big name "BRIGHTINFO". Personally, I don't think there is any software on the planet that works credibly amazing like Bright-Info. With some errors, I had on my site, the software helped me searches every other issue and brought my site back to normal. My site stopped to navigate, couple with the templates issue, which made it difficult to scroll the pages or navigate to the next page. However, BrightInfo has completely wiped away that threats, keeping my site fresh and awesome, I honor this software to the highest degree.

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### "Content Personalization with Measurable Results" — 5.0/5

> **Andrew** | *1 July 2016* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: Ease of use, ability to launch \&amp; then ramp extremely quickly, ability to A/B test
> 
> **Cons**: We're in month 4 and haven't yet experienced any.
> 
> Our experience with real-time content personalization for our website had been historically poor to the point that from a marketing/sales perspective, we had almost given up our efforts entirely. With past solutions, we couldn't measure results in any sort of meaningful way and therefore couldn't determine if content personalization "worked" for us.&#13;&#10;&#13;&#10;A colleague of mine suggested BrightInfo and we were immediately drawn to the solution for two reasons:&#13;&#10;&#13;&#10;1) The free trial offer&#13;&#10;2) The ability to A/B test our conversions with/without BrightInfo&#13;&#10;&#13;&#10;During the trial period,  we realized a 200% increase in conversions without spending a dime, and we made our content/inbound marketing teams extremely happy. In short, we always suspected that serving relevant content to our website visitors at the right time would be valuable, but BrightInfo was the first solution we worked with that could prove it.

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### "Brightinfo doesnt move any needles - and it's expensive" — 1.0/5

> **Verified Reviewer** | *31 January 2017*
> 
> **Pros**: The support is responsive.
> 
> **Cons**: Product failed to deliver on lead generation or increased engagement. Customers disliked the constant popups and wonkiness on mobile resolutions. No measurable sign of performing any "intelligent" content surfacing to defined user personas.
> 
> We tried brightinfo for several months, all the while tweaking its configuration to achieve some level of lead generation. After 4 months, we saw no effective increase in either engagement or lead generation. We also had dozens of customer complaints about the popups. We approached Brightinfo to get out of our contract but were denied even after providing over half a dozen compelling examples of how the product was not a good fit for us. Brightinfo would rather us remain to pay the contract than walking away on good terms in an "it just didn't work" opt-out scenario that would have shown both the degree they believe in their product and care about their customers. As such, we're paying for a piece of software we do not use. Beware and make sure to pay attention to your trial dates.

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### "Great App For Education\!" — 5.0/5

> **Florence** | *6 July 2016*
> 
> **Pros**: Very awesome application, easy to use, quick to respond and affordable price it offers, in respective of what it does. An App every website must possess.
> 
> **Cons**: Once install it, you has no trouble.
> 
> This software has actually made my work extremely simple and fast. I am using the app to check and run my documents against plagiarism among the students. When I haven't known about BrightInfo, I had been finding it difficult to check my student examination attitudes, almost every paper supervision was done manually, therefore making the whole process very slow. However, with this tool, everything had been extra fast and exciting, because with the help of BrightInfo I can go over 1000+ documents within 3 hours, against 85-90 documents in a day previously. The App has awesomely reduced the costs of my labor burden and increased my profit up to 150%. I admires the software, and will recommend it to every Examination Board, that would help to reduce stress in the school manuscripts.

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### "BrightInfo has extremely made my website hassle-free." — 5.0/5

> **Justin** | *4 July 2016* | Recommendation rating: 10.0/10
> 
> **Pros**: The software offers beyond my expectations, works credibly well if you install it proper.
> 
> **Cons**: It takes a good learner to install it, since you would need to follow the installation guides. It wouldn't work fine if you don't install it in the proper manner.
> 
> Before I came to know BrightInfo, I had been battling with my site signing up. I began losing a few customers since they were irritated while signing up on my site could take them quite a while. I attempted numerous product yet the issue couldn't comprehend, so while as yet looking on the web I saw the profile of BrightInfo, Initially, I would not like to attempt it, be that as it may, when I viewed at what it appears to offer, I try it. With a big surprise, this software automatically revamped my site after I install it. I did not contact any expert or developer to do a thing, rather this amazing tool did everything to bring back my site alive. This software is extremely recommended.

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## Links

- [View on GetApp](https://www.getapp.ie/software/103575/brightinfo)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.getapp.de/software/103575/brightinfo> |
| de-AT | <https://www.getapp.at/software/103575/brightinfo> |
| en | <https://www.getapp.com/customer-management-software/a/brightinfo/> |
| en-AE | <https://www.getapp.ae/software/103575/brightinfo> |
| en-AU | <https://www.getapp.com.au/software/103575/brightinfo> |
| en-CA | <https://www.getapp.ca/software/103575/brightinfo> |
| en-GB | <https://www.getapp.co.uk/software/103575/brightinfo> |
| en-IE | <https://www.getapp.ie/software/103575/brightinfo> |
| en-NZ | <https://www.getapp.co.nz/software/103575/brightinfo> |
| en-SG | <https://www.getapp.sg/software/103575/brightinfo> |
| en-ZA | <https://www.getapp.za.com/software/103575/brightinfo> |
| es | <https://www.getapp.es/software/103575/brightinfo> |
| es-CL | <https://www.getapp.cl/software/103575/brightinfo> |
| es-CO | <https://www.getapp.com.co/software/103575/brightinfo> |
| es-MX | <https://www.getapp.com.mx/software/103575/brightinfo> |
| fr | <https://www.getapp.fr/software/103575/brightinfo> |
| fr-BE | <https://fr.getapp.be/software/103575/brightinfo> |
| fr-CA | <https://fr.getapp.ca/software/103575/brightinfo> |

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