About Kajabi

Kajabi is a content marketing system that offers individuals and SMBs a single and centralized platform from which to sell, market and deliver product content. Incorporating customizable themes, a landing page builder and video hosting as well as integrated payments and an interactive in-course message board, Kajabi aims to provide users with a comprehensive yet user-friendly content marketing solution.

With Kajabi, users can create digital products such as online courses, membership sites and training portals efficiently and effectively. In order to build engaging and aesthetic product content, users can produce customizable themes, add file downloads, stream videos and upload images and audio. Users can also bring all of their products together onto one website using one login, a custom URL and an integrated blog to help acquire subscribers.

Further to digital content creation, Kajabi facilitates sales, marketing and customer engagement. Since Kajabi integrates with Stripe, users can receive straightforward electronic payments. To simplify marketing strategies, Kajabi enables users to build custom forms and landing pages easily. Users can also can send email broadcasts and then track their performance with Kajabi’s email analytics. Kajabi supports a number of built-in integrations with applications such as MailChimp, Infusionsoft and Google Analytics, enabling users to manage their online products and share their digital content seamlessly.


Key benefits of Kajabi

  • Kajabi includes an extensive library of landing page templates, allowing users to generate attractive landing pages quickly.

  • Kajabi’s product themes are fully mobile-responsive, thereby ensuring they are readily accessible on computer, tablet and phone devices.

  • Kajabi promotes community-building by allowing users and customers to interact directly via in-course discussions.

  • Users have access to email analytics technology, enabling them to track the performance of their email broadcast campaigns.

  • Kajabi supports integration with Stripe, providing users with the tools to receive electronic payments easily.

  • Images

    Kajabi Software - Access tasks from Kajabi's main dashboard
    Kajabi Software - Add title and description and customize branding
    Kajabi Software - Add files easily via a drag & drop editor
    Kajabi Software - Edit product content and add videos or audio
    Kajabi Software - Upload and stream video content
    Kajabi Software - View and analyze information on email broadcast performance
    View 7 more
    Kajabi video
    Kajabi Software - Access tasks from Kajabi's main dashboard
    Kajabi Software - Add title and description and customize branding
    Kajabi Software - Add files easily via a drag & drop editor
    Kajabi Software - Edit product content and add videos or audio
    Kajabi Software - Upload and stream video content
    Kajabi Software - View and analyze information on email broadcast performance

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    Kajabi

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    Pricing Options

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    Integrations

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    Ease of Use

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    Reviews

    Overall rating

    4.4 /5
    (165)
    Value for Money
    3.7/5
    Features
    4.1/5
    Ease of Use
    4.0/5
    Customer Support
    4.1/5

    Already have Kajabi?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Showing 5 reviews of 165
    Jeanette
    Overall rating
    • Industry: Health, Wellness & Fitness
    • Company size: Self Employed
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 8.0 /10

    Kajabi is a good all-in-one system

    Reviewed on 16/7/2022

    My overall experience was good. Customer support was very responsive. I liked the system but I had...

    My overall experience was good. Customer support was very responsive. I liked the system but I had to hire a virtual assistant team to help me. Ultimately, I decided to move to another product that was less expensive, offered HIPAA compliance, and offered more features. Kajabi claims to be an all-in-one system but it doesn't allow online scheduling, doesn't create a marketing calendar where I can write one post and have it post on 4 social media accounts simultaneously, doesn't offer a 40% affiliate commission, and is not as user-friendly as it claims to be. The system I currently use allows for all of these features plus it's so simple that I can do everything myself and don't need to hire virtual assistants for website management. (I used Kajabi from 2018-2020; therefore, the company may have more features now than when I used it)

    Pros

    Completely customizable; easy contact management system for collecting leads and editing their information; user-friendly with DIY email broadcasts and blogging; great CRM; good for coaching memberships too

    Cons

    The base product was a bit pricey compared to other systems. There was no online scheduling system when I was using it so I had to have another product for scheduling. Although I could create my own email broadcasts and blogs, I needed a virtual assistant team to create my website and management it. I thought Kajabi was supposed to be easy to set up its website but I found it confusing.

    Alternatives Considered

    ClickFunnels

    Reasons for Choosing Kajabi

    I wanted an all-in-one product

    Switched From

    WordPress

    Reasons for Switching to Kajabi

    My business coach recommended Kajabi
    Gabriela
    Overall rating
    • Industry: E-Learning
    • Company size: Self Employed
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 8.0 /10

    Great option for e-learning and automations

    Reviewed on 13/9/2019

    I am very pleased with Kajabi. My monthly expenses are 50% of what I was paying having different...

    I am very pleased with Kajabi. My monthly expenses are 50% of what I was paying having different platforms, and now I know that all my automations run smoothly.

    Pros

    That I could integrate almost all my business needs under one roof. Before Kajabi I was using other software for performing different tasks in my business. I am not a coder and integrating everything -and making it work!- was kind of a nightmare. Very time consuming. And I use to spend a lot of money.
    When I found Kajabi it was a life-saver. Email marketing, tagging, email automation, site creation, squeeze pages creation, e-learning platform, forms, surveys, it is an all-in-one solution.
    It saved me lots of time and money.

    Cons

    Some features need more depth, like metrics. They've done a lot of work regarding this, but there is still room for improvement.
    Also, they just integrate with Paypal and Stripe for payments. Being based in Latin America, I need also to be able to add the local payment gateway (Mercado Pago). I don't see this happening in the near future from their side, and I am sure that I am losing money because of this.

    Alternatives Considered

    ClickFunnels, WordPress, Squarespace, Mailchimp and Thinkific

    Reasons for Switching to Kajabi

    Kajabi is an all-in-one platform. Value for money is great, and as everything is under one roof, all of their features interact correctly and my automations run smoothly.
    Danielle Menditch Roessle
    Overall rating
    • Industry: E-Learning
    • Company size: 2–10 Employees
    • Used Daily for 1-5 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 3.0 /10

    Poor email deliverability kills it

    Reviewed on 30/4/2021

    If you're looking for an all-in-one platform, Kajabi provides it. However, the poor email deliverabi...

    If you're looking for an all-in-one platform, Kajabi provides it. However, the poor email deliverability, lack of customer service, and limited customization kills it. Kajabi might have been good at one point, but all the negatives outweighs the positives.

    Pros

    I liked the Kajabi had everything all in one - sales, website, checkout, emails, automations, funnels, and more. I also thought the onboarding process was pretty strong in that they sent you email trainings which helped with the setup.

    Cons

    The reality is that the email deliverability has had a negative impact on my business. Most of my emails are going to spam and customer service will not get back to me. They have a chat feature which is how I'm getting a hold of them and they say they are so inundated with customer issues, that they are behind. Moreover, Kajabi sells you on customization, but the reality is that there is little customization and the website builder is really clunky.

    Alternatives Considered

    Teachable and Thinkific

    Reasons for Choosing Kajabi

    I wanted an all in one platform.

    Switched From

    Zapier, WordPress and Mailchimp

    Reasons for Switching to Kajabi

    All the integrations.
    Mercedes
    Overall rating
    • Industry: Market Research
    • Company size: Self Employed
    • Used Daily for 1-5 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    The Best Online Course & Website Platform Out There

    Reviewed on 9/4/2020

    My experience has blown me away. The customer service is unmatched. They go above and beyond when...

    My experience has blown me away. The customer service is unmatched. They go above and beyond when answering my questions. They are always available to help. Their features are just what my business needed.

    Pros

    Kajabi has everything you need all in one place. No more piecing together various platforms to build your business.

    Cons

    As of right now, I have no issues with the Kajabi software. I love everything about them. No cons to mention.

    Alternatives Considered

    Teachable

    Reasons for Choosing Kajabi

    I wanted a platform that I could easily host online courses and videos.

    Switched From

    WordPress

    Reasons for Switching to Kajabi

    Kajabi had everything I was looking for: videos, membership, email marketing, affiliate program and more.
    James
    Overall rating
    • Industry: E-Learning
    • Company size: Self Employed
    • Used Daily for 1-5 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    Brilliant platform, always innovating

    Reviewed on 16/12/2019

    I love all the features, and I haven't even scratched the surface. Their new page builder is...

    I love all the features, and I haven't even scratched the surface. Their new page builder is incredibly easy to use, and I plan on moving my website over there as well.

    Pros

    I like how easy it is to understand the steps for getting an online business started, with the marketing, emails, purchasing and course creation parts all under one platform. There's no integration troubles, and the price is right for all the features you get. Plus, they're always coming out with new features, so even if there was another product that was almost comparable, Kajabi would still win because of their new features they're rolling out.

    Cons

    Learning how their automation system works is a little harder to visualize than the software I came from (Infusionsoft/Keap). I lost an easy way to track where my leads came from with my lead magnet.

    Alternatives Considered

    Teachable

    Reasons for Choosing Kajabi

    Features I needed to launch my course.

    Reasons for Switching to Kajabi

    The price for Teachable + another CRM was more than Kajabi; plus the simplicity of features all in one platform was really helpful.
    Showing 5 reviews of 165 Read all reviews

    Kajabi FAQs

    Below are some frequently asked questions for Kajabi.

    Kajabi offers the following pricing plans:

    • Starting from: US$149.00/month
    • Pricing model: Subscription
    • Free Trial: Available

    Kajabi offers three pricing tiers. Users can choose to be billed monthly or annually. Users save 20% with annual billing. Basic: $129/month with monthly billing or $103/month when billed annually. Includes 5 products, 25,000 marketing emails per month, 1 admin user, 1,000 active members, 1 site, and 25 pipelines. Pro: $389/month with monthly billing or $311/month when billed annually. Includes 100 products, 75,000 marketing emails per month, 5 admin users, 10,000 active members, 3 sites, and 100 pipelines. Premium: $899/month with monthly billing or $719 when billed annually. Includes unlimited products, 150,000 marketing emails per month, 25 admin users, unlimited active members, 10 sites, and unlimited pipelines.

    Kajabi has the following typical customers:

    Self Employed, 2–10, 11–50, 51–200, 201–500

    Kajabi supports the following languages:

    English

    Kajabi supports the following devices:

    Kajabi integrates with the following applications:

    AWeber, ActiveCampaign, ClickFunnels, ConvertKit, Drip, Google Analytics 360, Keap, Mailchimp, PayPal, Segment, Stripe, Zapier

    Kajabi offers the following support options:

    Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

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