---
description: Learn how bLoyal can help your business. GetApp provides users in Ireland with the most detailed information on software tools, prices and features.
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title: bLoyal Price, Reviews & Ratings | GetApp Ireland 2026
---

Breadcrumb: [Home](/) > [Customer Loyalty Software](/directory/204/customer-loyalty/software) > [bLoyal](/software/106749/bloyal)

# bLoyal

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> bLoyal is an omnichannel loyalty \& rewards solution for companies at all stages of business growth, which integrates with POS systems and eCommerce platforms
> 
> Verdict: Rated **3.4/5** by 8 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of bLoyal

 Customers can be enrolled into loyalty programs through in-store point of sale (POS) systems, the online checkout process, website popups, mobile apps, text-to-join plugins, and social media channels, and offered enrollment incentives such as coupons or money off purchases.

 Custom frequent buyer programs can be configured in real time, with flexible points, recurring purchase benefits, coupons, customizable reward thresholds, cash back offers, electronic punch cards, and tiered award programs.

 The built-in CRM links customer purchases and rewards balances across store locations, online transactions, and other channels, with customer profiles containing real-time sales transaction data, gift card balances and transactions, and more.

 Outbound marketing tools enable users to send exclusive offers to customers via email, SMS, social media, or remarketing campaigns, with the option to create targeted promotions based on customer preferences, demographics, and behavior.

 Segmented loyalty lists can be created, and customers can be added to lists automatically after they sign up, based on their signup method, location, demographics, and order or purchase histories, or be manually added to mailing lists by managers.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **3.4/5** | 8 Reviews |
| Ease of Use | 3.3/5 | Based on overall reviews |
| Customer Support | 3.1/5 | Based on overall reviews |
| Value for Money | 2.7/5 | Based on overall reviews |
| Features | 3.6/5 | Based on overall reviews |
| Recommendation percentage | 60% | (6/10 Likelihood to recommend) |

## About the vendor

- **Company**: Bloyal
- **Location**: Redmond, US
- **Founded**: 2008

## Commercial Context

- **Starting Price**: US$29.00
- **Pricing model**: Usage Based (Free Trial)
- **Pricing Details**: bLoyal´s monthly cost is designed to allow businesses of any size to take advantage of the most versatile loyalty platform on the market. Our fees are calculated by the following factors:

Editions + Integrations + Plugins + Open APIs

Editions Pricing:
Core: $29 per device, per month
Pro: $39 per device, per month
Marketer: $59 per device, per month
Executive: $69 per device, per month

Setup and usage costs may apply.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Canada, Ireland, Mexico, Netherlands, Panama, Spain, United Kingdom, United States

## Features

- API
- Activity Dashboard
- CRM
- Campaign Management
- Cellar Management
- Customer Database
- Customer History
- Customer Profiles
- Customer Segmentation
- Customisable Branding
- Discount Management
- Email Marketing
- Engagement Tracking
- Gift Card Management
- Inventory Management
- Inventory Tracking
- Loyalty Cards
- Loyalty Program
- Member Portal
- Membership Management

## Integrations (7 total)

- Clover
- DatasymPRO
- KORONA POS
- RMH Store
- Shopify
- WooCommerce
- WordPress

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support

## Category

- [Customer Loyalty Software](https://www.getapp.ie/directory/204/customer-loyalty/software)

## Related Categories

- [Customer Loyalty Software](https://www.getapp.ie/directory/204/customer-loyalty/software)
- [Winery Software](https://www.getapp.ie/directory/979/winery/software)

## Alternatives

1. [Guusto](https://www.getapp.ie/software/127547/guusto) — 4.9/5 (3441 reviews)
2. [RepeatMD](https://www.getapp.ie/software/2074767/repeatmd) — 4.4/5 (190 reviews)
3. [Kangaroo](https://www.getapp.ie/software/109869/kangaroo) — 4.9/5 (248 reviews)
4. [Smile.io](https://www.getapp.ie/software/100967/smile-io) — 4.9/5 (67 reviews)
5. [Tango](https://www.getapp.ie/software/2052699/e-gift-card-rewards-and-incentives) — 4.8/5 (518 reviews)

## Reviews

### "Intuitive and easy to use application. Staffs are very easy to work with." — 5.0/5

> **Kevin** | *5 October 2022* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: We had a good experience working with bLoyal. The software is intuitive and easy to use.  \[SENSITIVE CONTENT\] is experienced, knowledgeable, and very easy to work with. Highly recommend.
> 
> **Cons**: There are many features contained in many different versions of the software so it was rather difficult to choose the right one.
> 
> Good

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### "Robust Loyalty Platform for Those Looking to Build a Strong Customer Retention Strategy" — 5.0/5

> **Verified Reviewer** | *20 April 2023* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: If you're looking for a powerful loyalty marketing program that allows marketers to tap into the full power of customer retention marketing, this is it. It's got all the bells and whistles that marketers hope for and seems to expand weekly.
> 
> **Cons**: The setup and onboarding process can be a lot and is almost better tackled in pieces (which they were actually great about) I think this is mostly because they connected our website and our brick and mortar system. Plus, there's a lot of tools. That said, well worth it.
> 
> bLoyal is a powerful way to build a loyalty marketing programs. The ability to connect to most major eCommerce and POS platforms lowers the barrier on enacting customizable consumer rewards programs. The platform is extremely customizable and supports points, frequent buyer, and subscription programs natively to ensure we're able to communicate the right message and right offer at the right time to each customer based on their journey.

-----

### "Stay away from this awful company" — 1.0/5

> **Rene'** | *6 August 2021* | Retail | Recommendation rating: 0.0/10
> 
> **Pros**: Extensive reporting features with tons of information.
> 
> **Cons**: Customer service takes forever.
Reports are difficult to figure out.
They changed my subscription rate several times.
They often place blame on my POS company for their applications failures. 
They told me it would be a seamless integration and that they would be able to set up my frequent buyer accounts but they did many of them wrong.
> 
> Please avoid doing business with this company.
I was promised the moon and they fell short on many levels. I can't tell you how disappointed I am in their customer service. I also feel like they were a bit sneaky. I used their frequent buyer program to integrate with Korona. They promised a smooth transition and that they would set up all of the different manufacturers specs that I needed. (It is not intuitive in the least). They did, but they left many things out and got many things wrong which resulted in me having to figure out how to fix it. Reaching out to customer service was awful with stretches of WEEKS before I'd get a reply or any help whatsoever. They would send me cryptic ways of fixing things when it would have been so much better for them to just fix it themselves. There program caused multiple integration issues with Korona and caused me to not be able to use many of the wonderful functions such as coupons and promos. bLoyal didn't record many customer sales and therefore I lost several customers who felt duped because they didn't accrue their free product when they were supposed to. bLoyal was very blase' about the whole situation. Horrible excuses when things didn't work. I had this account for over a year when all of a sudden I notice my rate went up. I reached out to them and they told me that because I had something attached on the back end that I never used, they were charging me for that thing that was not even connected. They did refund me for that and

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### "bLoyal helps Business in Belize to Elevate their Customer Loyalty Program" — 5.0/5

> **Heather** | *10 February 2023* | Retail | Recommendation rating: 8.0/10
> 
> **Pros**: This platform has allowed us to create unique developments for our Customer Loyalty program that specifically meet our needs in our market.  We operate one of the busiest service stations in the country and focus 99% of our marketing efforts on keeping our current customers happy so that they spread the word for us and continue to build our business\!
> 
> **Cons**: The Director Platform design is outdated and a bit difficult to navigate, however, the functionality is solid.  It took us as few tries to  properly integrate the bLoyal developments into the Korona POS system to make them operational, but the bLoyal team worked very closely with us and Korona to get it fixed.  There is a few-second time delay when the Korona has to act on a bLoyal action, which can be frustrating at the cashier on busy days.
> 
> \[sensitive content hidden\]  have been exceptional to work with.  They are responsive to my communications, quick to rectify issues, quick to provide me with meeting opportunities, quick to correct mistakes without question or push-back, open to supplying out-of-the box solutions to meet my business needs here in Central America. All our interactions have been professional and friendly.  My bLoyal team really helps me to feel like they have my back and they are invested in helping my business to succeed and grow\!

-----

### "Customer Service -Bloyal" — 5.0/5

> **Cristina** | *17 November 2023* | Retail | Recommendation rating: 10.0/10
> 
> **Pros**: Bloyal is a great program; however, as an administrator working on the back end, bloyal can be a bit overwhelming.  The only reason why we stayed with this program was because of \[sensitive content hidden\].  She is amazing.  She always answers my calls; if she is busy, she ALWAYS returns my call. Goes above and beyond.
> 
> **Cons**: It was a lot to take in, but once I was trained and continued to use it, it got easier and easier.
> 
> Great experience with training and customer service.  As I mentioned before \[sensitive content hidden\] is the key to making Bloyal work, she makes it easy to use.

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## Links

- [View on GetApp](https://www.getapp.ie/software/106749/bloyal)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.getapp.com/customer-management-software/a/bloyal/> |
| en-AE | <https://www.getapp.ae/software/106749/bloyal> |
| en-AU | <https://www.getapp.com.au/software/106749/bloyal> |
| en-CA | <https://www.getapp.ca/software/106749/bloyal> |
| en-GB | <https://www.getapp.co.uk/software/106749/bloyal> |
| en-IE | <https://www.getapp.ie/software/106749/bloyal> |
| en-NZ | <https://www.getapp.co.nz/software/106749/bloyal> |
| en-SG | <https://www.getapp.sg/software/106749/bloyal> |
| en-ZA | <https://www.getapp.za.com/software/106749/bloyal> |
| fr | <https://www.getapp.fr/software/106749/bloyal> |
| fr-BE | <https://fr.getapp.be/software/106749/bloyal> |
| fr-CA | <https://fr.getapp.ca/software/106749/bloyal> |

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