Canva

As a professional, I have no chance as a Designer. Definitely I am not what a can recall ¨an artist¨, but, since I started to use CANVA, I have a revolutionary change in the way I create my ads for my job. Once I got the patience and the creativity starts to flow, I became an exceptional artist (jocking....of course, it is in my standards). Canva is the best software to create your own Ads and it is a very user-friendly solution. I love it. Now I am testing the Canva Pro, so maybe I will be creating a better than ever Ads for my customers, empowering my job in a very complex world right now. Do not waste more time, and hooped on Canva.

The problem is not the software, the issue is the user. If you plan to make any Ad and create a very empowering idea to attract new customers, you must take your time and of course, use all the potential of Canva. It is a very cool software, so you have to spend some time learning what you can create. Be smart, spend time and make some ads. It is the only way to learn and maximize your potential.

Canva is affordable and easy to use which makes it ideal for most of our marketing personnel who have little graphic design experience. We do a lot of brochures, flyers, create ads, and social media graphics for our properties. Creating content for the various social media platforms has never been easier.
It has thousands of high-quality templates to use in designs for almost any occasion which are easy to customize. It also allows one to upload their own images to use on the platform.
The platform supports various file formats which makes it easy to work with for the team.
It stores the designs for future use and we can download them into different devices to use elsewhere, for instance, post as a status or part of the catalog on the Whatsapp platform.
The availability of tutorials and designing courses makes it easy to use and learn new things.
The availability of a mobile version of the software is a huge plus. Creating designs while on the move is amazing. Our team doesn’t have to wait to get back to the office to create a poster or social media post for that amazing property that they want to take online immediately.

The software has limited photo editing functions and a lot of features like resizing images are locked in the premium version. It is also not flexible enough for an expert designer who wishes to create designs from scratch.
Whereas there are thousands of templates to use on the platform, a lot of designs lack uniqueness as popular designs are used by a lot of businesses.
They can do better on the customer service. The ease of reaching the support team and the response time to concerns raised should be looked into.

Even though I have the Adobe Suite, I use Canva more because of its ease of use. There's tons of templates to use, tons of vectors, images, video footage...the list goes on. I love that I can create my own templates and interchange elements easily. There are certainly things that Canva doesn't offer, which is when I go to Photoshop, Lightroom, and Illustrator. But really, you can do more with Canva than what most people think: you can remove backgrounds, add a drop shadow, add an outline to your isolated image, add in neon text effects, add in animations to your graphics...okay, this list could get lengthy. You get the point, there's a reason why Canva is my go-to.

I mean, there's some limitations with Canva compared to the Adobe Suite, but I'm not expecting Canva to become the next Adobe. Their purposes are different and I appreciate them for the unique capacities they provide. Some limitations: the text effects are not going to be as customizable as what you can do with the styles feature in Photoshop. In general, you're not going to be able to customize to the extent that you can with the Adobe Suite.

I guess one of my only semi-big complaints is that the filters to edit photos are pretty limited. Compared to Fliker's old Picnik and the old Photoscape program, the photo editing options are minimal. I would like to see options added like image retouching: blemish removal, facial retouching with a softening feature, etc.

Also, there are times when the audio files they offer are included with your pro membership, yet, I get flagged on Youtube that my account is using something that is not royalty-free and that I cannot monetize that particular video. That's pretty frustrating and I'm not sure why that happens.

It's very easy to use and offers a ton of design content for free. You don't necessarily need to search outside of Canva for images but you can if you want. It's great for designing simple social banners or marketing materials quickly but there is a catch. They are trying to sell you printing services and their pricing is not competitive with quality printers.

I recommend Canva to clients who need to create social media marketing images. I have worked with clients who need me to print postcards, flyers or brochures that they designed on Canva and there are issues. Canva is trying to sell printing services. Their design templates are sized and setup for the printer companies they outsource to. If you design on Canva and download the files to send to a professional printer then those files are not setup correctly and require alterations to be printed. That's if there is room for alterations, but not all designs will allow for easy alteration so therefore the customer is forced to print on Canva at higher costs.