---
description: Learn how Aprimo Productivity can help your business. GetApp provides users in Ireland with the most detailed information on software tools, prices and features.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Aprimo Productivity Price, Reviews & Ratings | GetApp Ireland 2026
---

Breadcrumb: [Home](/) > [Workflow Management Software](/directory/566/business-workflow/software) > [Aprimo Productivity](/software/110903/aprimo-marketing-productivity)

# Aprimo Productivity

Canonical: https://www.getapp.ie/software/110903/aprimo-marketing-productivity

> Aprimo Productivity helps marketing and creative teams manage tasks, workflows, and approvals with full visibility, automation, and collaboration. Eliminate silos, improve speed to market, and connect execution with planning and content operations.
> 
> Verdict: Rated **3.3/5** by 4 users. Top-rated for **Features**.

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## Overview

### Key benefits of Aprimo Productivity

Work smarter. Move faster. Deliver with confidence.

Aprimo Productivity empowers marketing and creative teams to streamline operations by centralizing work management, automating processes, and improving collaboration. It replaces spreadsheets, siloed tools, and manual checklists with structured, intelligent workflows and real-time task tracking.

Work Transparency and Task Visibility
Know exactly who’s doing what, by when. Aprimo gives every team member a clear view of assigned tasks, due dates, and priorities. Managers can view team workloads, shift assignments, and track completion.

Workflow Automation
Reduce delays with automated routing, notifications, and status updates. Aprimo automates steps across content production, brand approvals, legal reviews, and publishing.

Integrated Collaboration and Review
Comment, annotate, and approve within the platform. Centralize feedback and reduce confusion by keeping content, discussions, and decision history in one place.

Built-In Approval Management
Route content to the right stakeholders for review with role-based approvals. Ensure compliance with full audit trails and version control.

Customizable Views
Visualize work the way your team prefers: Kanban boards for agile teams, Gantt charts for project managers, and calendar views for campaign planners.

Real-Time Dashboards
Track KPIs, task status, bottlenecks, and overall campaign health. Share reports with stakeholders and use dashboards to run more efficient standups and reviews.

Enterprise-Ready
Designed for high-performing teams, Aprimo supports secure file storage, RBAC, single sign-on, and full audit logs. It meets enterprise compliance requirements and scales with global teams.

Connected Content Operations
Integrates with Aprimo Plan and DAM so that your content planning, creation, and execution all happen in one connected ecosystem.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **3.3/5** | 4 Reviews |
| Ease of Use | 3.5/5 | Based on overall reviews |
| Customer Support | 2.3/5 | Based on overall reviews |
| Value for Money | 2.8/5 | Based on overall reviews |
| Features | 3.8/5 | Based on overall reviews |
| Recommendation percentage | 30% | (3/10 Likelihood to recommend) |

## About the vendor

- **Company**: Aprimo

## Commercial Context

- **Starting Price**: US$60,000.00
- **Pricing Details**: Contact Aprimo for pricing information.
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Approval Process Control
- Business Process Automation
- Calendar Management
- Collaboration Tools
- Commenting/Notes
- Compliance Tracking
- Customisable Dashboard
- Customisable Reports
- Customizable Fields
- Data Import/Export
- Document Management
- Drag & Drop
- Email Management
- Forms Management
- Graphical Workflow Editor

## Integrations (1 total)

- Marketo Engage

## Support Options

- Email/Help Desk
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Workflow Management Software](https://www.getapp.ie/directory/566/business-workflow/software)

## Alternatives

1. [monday.com](https://www.getapp.ie/software/91734/monday-com) — 4.6/5 (5732 reviews)
2. [viaSocket](https://www.getapp.ie/software/2077932/viasocket) — 4.8/5 (642 reviews)
3. [Jira](https://www.getapp.ie/software/9953/jira) — 4.4/5 (15325 reviews)
4. [Asana](https://www.getapp.ie/software/90584/asana) — 4.5/5 (13549 reviews)
5. [Zapier](https://www.getapp.ie/software/100222/zapier) — 4.7/5 (3046 reviews)

## Reviews

### "Aprimo has great functionality but is expensive without any customer support" — 3.0/5

> **Ellie** | *7 June 2017*
> 
> **Pros**: This software has tons of features and functionality. Once you get it set up and understand how to use it, it is efficient to make changes to workflows and to run your projects. 

If you need something done in the system you can typically do it yourself and have the changes done quickly. The system has the ability to do nearly anything you need it to.
> 
> **Cons**: The customer service is not great. I used to reach out to their customer service team for questions or things we needed but they took forever to reply to us and then when they did I often had already solved the problem because it had been weeks, or we would get on the phone to resolve it and they didn't know how to resolve the issue, so I would be stuck to figure it out myself anyway. 

The system would have to refresh every time we loaded a page, which is often based on the way the system works, which is time consuming to wait for. The system would also crash on occasion, enough that it was annoying. 

This system is also very expensive.

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### "The Best Marketing Automation Software we have used\!" — 5.0/5

> **AFZAL** | *6 December 2020* | Insurance | Recommendation rating: 10.0/10
> 
> **Pros**: We use Aprimo to entirely automate our marketing workflows and what I like most is the configuration flexibility it provides in adapting to our ever changing business needs
> 
> **Cons**: We are constantly seeing new enhancements but a couple of things Aprimo needs to work on improving are Project scheduling and Resource planning.
> 
> I have had a very good overall experience with Aprimo and I like what I see on their roadmap.

-----

### "Do not recommend" — 2.0/5

> **Marie** | *18 October 2024* | Hospital & Health Care | Recommendation rating: 0.0/10
> 
> **Pros**: It provided us necessary structure to relate our productivity data.
> 
> **Cons**: Too rigid, poor help documentation, poor training, poor vendor relationship.
> 
> I recently had the unfortunate opportunity to work with this company, and I can confidently say it has been the worst experience I've ever had. From the beginning, I encountered a significant lack of consistency in their service, primarily due to the constant turnover of account representatives. It seemed like every few months, I was paired with a new rep who had to get up to speed on my account, leading to confusion and miscommunication at every turn.

The frequent changes left me feeling unsupported and frustrated. Each new representative had a different understanding of my needs and goals, resulting in repeated explanations and unresolved issues. Instead of fostering a sense of partnership, the transition between reps felt more like starting over each time, which only compounded the frustration.

Additionally, the overall customer service left much to be desired. Responses were often slow, and the knowledge base seemed limited. I found myself repeating information multiple times, which wasted valuable time and patience.

-----

### "Poor Service" — 3.0/5

> **Craig** | *18 October 2020* | Financial Services | Recommendation rating: 0.0/10
> 
> **Pros**: It was easy to use and to configure.
> 
> **Cons**: The customer service and support when issues arose was less than desirable.

## Links

- [View on GetApp](https://www.getapp.ie/software/110903/aprimo-marketing-productivity)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.getapp.com/marketing-software/a/aprimo-marketing-productivity/> |
| en-AE | <https://www.getapp.ae/software/110903/aprimo-marketing-productivity> |
| en-AU | <https://www.getapp.com.au/software/110903/aprimo-marketing-productivity> |
| en-CA | <https://www.getapp.ca/software/110903/aprimo-marketing-productivity> |
| en-GB | <https://www.getapp.co.uk/software/110903/aprimo-marketing-productivity> |
| en-IE | <https://www.getapp.ie/software/110903/aprimo-marketing-productivity> |
| en-NZ | <https://www.getapp.co.nz/software/110903/aprimo-marketing-productivity> |
| en-SG | <https://www.getapp.sg/software/110903/aprimo-marketing-productivity> |
| en-ZA | <https://www.getapp.za.com/software/110903/aprimo-marketing-productivity> |

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