About Omnisend
Trusted by 80k+ ecommerce businesses, Omnisend’s all-in-one email marketing & SMS tool automates your marketing across the entire customer journey—reaching the right audience, with the right message at the right time. Capture and grow subscriber lists with landing pages & popups. Engage customers with ready-made email templates & newsletters. Boost conversions with pre-built automations like welcome, abandoned cart workflows, yearly birthday emails, and more. Integrates easily in 1-click with Shopify, BigCommerce, WooCommerce, Wix & more.
Unlike other platforms on the market, Omnisend allows you to reach out and engage your audiences across multiple channels via the same automation workflow: email, SMS, push notifications. You can also sync your segments to Google and Facebook to create retargeting ads on those platforms to deliver an immersive customer experience. With Omnisend, omnichannel marketing is an untapped opportunity that drives engagement and sales.
Collect subscriber information from their first visit to your online store using eye-catching forms such as popups, embedded forms, the interactive Wheel of Fortune, and landing pages. Engage customers by sending interesting emails that will surprise customers including gift boxes, and discount coupon codes. Respond to customers using Omnisend’s attention (marketing) automation with cart recovery and order confirmation emails. Keep customers coming back through personalized and timely automated emails, including order follow-ups, and customer reactivation.
Omnisend invites Freelancers and Agencies to join the Omnisend Partner Program. This program is created to help Freelancers and Agencies accelerate their growth, win more clients and receive industry-leading revenue share for referred and managed accounts. Check the link to join the program: https://www.omnisend.com/partners/
Pricing starting from:
US$16.00/month
- Free Version
- Free Trial
- Subscription
Top 5 alternatives to Omnisend
Key benefits of Omnisend
Sell while you sleep with pre-built workflows across Email, SMS, Push, and more.
Convert store visitors to shoppers with pre-built omnichannel automations designed for ecommerce:
Create beautiful and professional email campaigns and newsletters in minutes with:
Grow your Email and SMS subscriber lists by collecting email and/or SMS opt-ins with fully customizable popups, signup bars, landing pages & wheel of fortune. Find ready-made & themed templates in the Forms Library, including Back in Stock notifications & onsite promotions. Plus, a built-in Email List Cleaning tool to optimize your audience.
Improve your targeting with robust segmentation and boost your conversions with well-targeted, personalized messages across email, SMS, push and use the audience sync for Facebook & Google retargeting ads.
Create segments for:
Analyze your campaigns and your customers with real-time reporting:
We’ll be here every step of the way to help support you, no matter what plan you’re on. All customers have access to:
Typical Customers
- Freelancers
- Small Businesses (2-50)
- Mid-size Companies (51-500)
- Large enterprises (500 and more)
Deployment
- Cloud-based
- On-premise
Supported Languages
English
Pricing starting from:
US$16.00/month
- Free Version
- Free Trial
- Subscription
Top 5 alternatives to Omnisend
Images
Features
Total features of Omnisend: 91
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Reviews
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- Industry: Animation
- Company size: 2–10 Employees
- Used Daily for 1-5 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Excellent for Email Marketing and Abandoned Cart Recovery Automation!
Reviewed on 18/8/2022
We use Omnisend for abandoned cart recovery and for email marketing.
We use Omnisend for abandoned cart recovery and for email marketing.
Pros
After Jilt shut down, they recommended Omnisend for our marketing needs.
- All data from Jilt was imported without any problems, the contacts and tags as well.
- Unlimited contact list size for free unlike other services. Though the active contacts are limited to 250.
- Free 500 emails per month is enough for a small business like ours, also offered us 500 free push notifications and SMS which is rare.
- The email templates are easily editable, professional and sleek.
- Email customer support is nice and fast to respond, even for the free plan.
- All automations and workflows available in the free plan, no strings attached.
- Auto generated unique Discount codes with Woocommerce integration for free in the basic plan.
To summarize, I would say that any and every function is available right from the basic plan, no limitations. It was great to learn about them before paying without any caveats.
Cons
There is not much to dislike, it is an overall amazing service.
- Had trouble initially with integration with Woocommerce, had to contact customer service as the documentation was not up to date.
- Interface is a bit complicated to navigate.
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Great product for scaling brands
Reviewed on 28/11/2022
It has always been great my clients see results and we can report on metrics.
It has always been great my clients see results and we can report on metrics.
Pros
It is a great product and a fantastic alternative to more expensive platorms.
Cons
The editor tool can sometimes feel very constrained but it gets the job done.
Reasons for Choosing Omnisend
Klaviyo removed the clients brand because of the product they sell for no reason even though competitors sell the same product.Switched From
KlaviyoReasons for Switching to Omnisend
Omnisend offers more scalability in my experience- Industry: Wholesale
- Company size: 2–10 Employees
- Used Weekly for 1-5 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 4.0 /10
It's good for now
Reviewed on 28/11/2022
It's okay so far.
It's okay so far.
Pros
I like the design of the email templates.
Cons
The ease of creating and sharing link for landing pages could be more user friendly. There is currently no way to create a link for landing pages.
Reasons for Choosing Omnisend
I wanted to use a software with a better design.Switched From
MailchimpReasons for Switching to Omnisend
The design of the emails were fitting for fashion.- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for 6-12 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Best Value Product - Converting Lots of Klaviyo Accounts to Omnisend
Reviewed on 14/1/2023
We wholeheartedly recommend all of our clients switch to Omnisend. There are just too many reasons...
We wholeheartedly recommend all of our clients switch to Omnisend. There are just too many reasons NOT TO SWITCH! They're amazing.
Pros
The most impactful feature right off the bat is the savings you will receive when compared to Klaviyo. Once you get over the massive amounts of $$$$ you will save each month, then you fall in love with the ease of how the platform works, how it explains everything in detail, how it walks you through email and sms flows, etc. It's brilliant in every way. Then, you will fall in love with the support they provide to all of their customers. Can't figure something out, or have a special workflow you can't figure out? They will help you!
Cons
There is absolutely nothing that I would change about their service.
- Industry: Printing
- Company size: 51–200 Employees
- Used Daily for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Screen Print Direct - Review
Reviewed on 28/11/2022
Again having email, sms and push notifications all in one platform is huge plus. That alone is why...
Again having email, sms and push notifications all in one platform is huge plus. That alone is why we have stuck with omnisend along with the amazing customer service and constant improvement of the platform
Pros
Ease of use, saved templates, a/b content testing, audience segmenting and the ability to send email, sms and push notifications from one platform.
Cons
The only complaint I have is landing pages. I wish there was an option to build a more robust landing pages where we can send customers to buy a single or few products.
Alternatives Considered
KlaviyoReasons for Choosing Omnisend
Mailchimp no longer integrated with shopify and drip was not a good fit for ecommerce marketing.Reasons for Switching to Omnisend
All in one platform. Email campaigns, automations, sms and push notifications.Omnisend FAQs
Below are some frequently asked questions for Omnisend.Q. What type of pricing plans does Omnisend offer?
Omnisend offers the following pricing plans:
- Starting from: US$16.00/month
- Pricing model: Free Version, Subscription
- Free Trial: Not Available
Omnisend has three pricing plans to choose from: Free, Standard and Pro. Upgrade and move through tiers as you grow. - Free plan best for a starting business or those wanting to try Omnisend. Use all Omnisend features for free. Upgrade whenever you feel ready. - Standard plan best for growing and mid-size businesses focused on email marketing activities (starts from $16/month). - Pro plan best for high-volume senders who also use SMS in their marketing mix (starts from $59/month).
Q. Who are the typical users of Omnisend?
Omnisend has the following typical customers:
Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does Omnisend support?
Omnisend supports the following languages:
English
Q. Does Omnisend support mobile devices?
Omnisend supports the following devices:
Q. What other apps does Omnisend integrate with?
Omnisend integrates with the following applications:
29 Next, 99minds, Adobe Commerce, AfterShip, Alloy, Appy Pie, BigCommerce, CartHook, ConvertFlow, Digioh, Easyship, Ekoma, Elink.io, Fomo, Fyrebox, Gameball, Gatsby, GemPages, Gleam AI, Gleam Apps, Glood.AI, GoAffPro, Gorgias, Growave, GrowthHero, Intercom, Involve.me, Judge.me, Justuno, LateShipment.com, LiveChat, Lootly, Loox, LoyaltyLion, MESA, Make, Meta for Business, MiloTree, Nextsale, Nosto, Okendo, OpenCart, OptiMonk, Owids, POWR, PageFly by Shopify, Personizely, Playable, Poptin, PrestaShop, Quizell, Re:amaze, Recart, Recharge, Reelevant, Reviews.io, Rush, ShipStation, ShippingChimp, Shopify, Shopify Plus, Shoplazza, Smile.io, Stamped.io, Stripo.email, Supermetrics, SyncSpider, Tidio, Trackingmore, Typeform, UpPromote: Affiliate Marketing, UpViral, VideoPeel, ViralSweep, Vitals, Volusion, WP Engine, WeSupply, Wheelio, Wisepops, Wix, Wix Bookings, WooCommerce, WooHoo, WordPress, Yotpo, Zapier, Zipify Pages
Q. What level of support does Omnisend offer?
Omnisend offers the following support options:
Email/Help Desk, Knowledge Base, 24/7 (Live rep), Chat
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