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description: Learn how MoEngage can help your business. GetApp provides users in Ireland with the most detailed information on software tools, prices and features.
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title: MoEngage Price, Reviews & Ratings | GetApp Ireland 2026
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Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/308/marketing-automation/software) > [MoEngage](/software/114947/sherpa)

# MoEngage

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> MoEngage is an insights-led customer engagement platform for consumer brands, that empowers marketers and product owners with AI-driven insights to create cross-channel experiences that consumers love.
> 
> Verdict: Rated **4.3/5** by 58 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of MoEngage

AI-driven Insights - Take guessing out of your marketing strategy and leverage AI-driven insights to identify the right engagement campaigns for your customers&#10;&#10;Cross-channel Experiences - Deliver meaningful experiences across 10+ channels including mobile, email, web, and SMS through a unified platform, with AI-driven optimization.&#10;&#10;&#10;Personalization - Exceed the expectations of today’s consumers by going beyond  based personalization to product / content recommendations.&#10;&#10;Customer Success \&amp; Communitym-Partner with our customer-obsessed team to shorten your time to value and leverage the \#GROWTH community to learn the best practices for driving growth.&#10;&#10;Open \&amp; Enterprise-ready Platform - Rely on our enterprise-grade, mobile-first and simple to deploy platform that scales as your business grows, easily integrating with your existing tech stack.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.3/5** | 58 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support | 4.6/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: MoEngage
- **Location**: San Francisco, US
- **Founded**: 2014

## Commercial Context

- **Pricing model**: Usage Based (Free version available) (Free Trial)
- **Pricing Details**: Starter: Free&#10;Premium and Enterprise plans: Contact MoEngage for pricing information.&#10;More Details: https://www.moengage.com/pricing/
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Bahrain, Bangladesh, Brazil, Chile, Colombia, Egypt, Germany, Hong Kong SAR China, India, Indonesia, Ireland, Israel, Japan, Kuwait, Malaysia, Mexico, Netherlands, New Zealand, Pakistan and 11 more

## Features

- A/B Testing
- AI/Machine Learning
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- App Notifications
- Authentication
- Autoresponders
- Behaviour Tracking
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Segmentation
- Campaign Tracking
- Churn Management
- Cohort Analysis
- Communication Management
- Contact Management

## Integrations (12 total)

- AB Tasty
- Adjust
- Amplitude
- AppsFlyer
- Branch
- Gupshup
- Infobip
- Mixpanel
- Segment
- Talon.One
- Tealium Customer Data Hub
- mParticle

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Marketing Automation Software](https://www.getapp.ie/directory/308/marketing-automation/software)

## Related Categories

- [Marketing Automation Software](https://www.getapp.ie/directory/308/marketing-automation/software)
- [Mobile Analytics Software](https://www.getapp.ie/directory/1041/mobile-analytics/software)
- [Customer Engagement Software](https://www.getapp.ie/directory/650/customer-engagement/software)
- [Push Notifications Software](https://www.getapp.ie/directory/1297/push-notifications/software)
- [Marketing Analytics Software](https://www.getapp.ie/directory/602/marketing-analytics/software)

## Alternatives

1. [WebEngage](https://www.getapp.ie/software/90653/webengage) — 4.5/5 (32 reviews)
2. [CleverTap](https://www.getapp.ie/software/107179/clevertap) — 4.4/5 (59 reviews)
3. [SAS Customer Intelligence 360](https://www.getapp.ie/software/2058372/sas-customer-intelligence-360) — 4.9/5 (8 reviews)
4. [Marketo Engage](https://www.getapp.ie/software/990/marketo-lead-management) — 4.3/5 (710 reviews)
5. [Salesforce Marketing Cloud](https://www.getapp.ie/software/607/salesforce-marketing-cloud) — 4.2/5 (526 reviews)

## Reviews

### "Strong Execution capabilities" — 4.0/5

> **Pranav** | *31 December 2018* | Internet | Recommendation rating: 9.0/10
> 
> **Pros**: Robust Segmentation&#10;Omni-channel Execution&#10;Dynamic Product Sets
> 
> **Cons**: Delivery Rate can be better. Analytics can be better.

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### "MoEngage is an excellent tool for marketing and customer engagement." — 4.0/5

> **rishabh** | *7 October 2023* | Online Media | Recommendation rating: 8.0/10
> 
> **Pros**: In my experience the best thing about MoEngage is the that you can create automated campaigns for users and also you can analyze how those campaigns are performing in real time.
> 
> **Cons**: One thing that I think MoEngage can improve on is personalization. There are not many options to personalize emails.
> 
> In my overall experience Moengage is an excellent tool to engage customers through various types of campaigns and also analyze data regarding how those campaigns are performing. Although MoEngage does fall a little short when it comes to personaliztion.

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### "Retention Specialist's Review" — 4.0/5

> **Verified Reviewer** | *20 December 2021* | Marketing & Advertising | Recommendation rating: 6.0/10
> 
> **Pros**: I like the ease with with even a novice can make cohorts and schedule push notifications after various Audience/Cohort Segmentation. Notification Delivery Rate is decent although can be improved to provide better insights.
> 
> **Cons**: Very Rare not often the notification delivery numbers are inflated and pulling reports takes time.

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### "MoEngage - Leveraging Customer Engagement for Business Profitability" — 5.0/5

> **Ajay** | *2 September 2023* | Financial Services | Recommendation rating: 10.0/10
> 
> **Pros**: Easy to implement, intuitive and customisable
> 
> **Cons**: MoEngage offered all possible tools for building the customer interactions. We did not see any specific negatives
> 
> Implementation were smooth, team is super supportive, understanding of business

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### "Messaging made right\!" — 4.0/5

> **Verified Reviewer** | *12 December 2018* | Computer & Network Security | Recommendation rating: 10.0/10
> 
> **Pros**: Many aspects - Reachability to various types of devices, support to all the platforms we need, basic Messaging and Analytics possibilities, A/B Test Messaging and many others. The team is awesome who diligently have been closing all the gaps we found in feature set. Their approach is very positive and the quality with time have been satisfactory. There are competitive products with more features, but MoEngage approach to start with MVP and pick up our priorities first, shows the commitment needed for long term relationship.
> 
> **Cons**: Few parts  of the usage needs basic product Engineering understanding which is often lacking in Marketing. The solution should abstract such flows such that the campaign definition to product mapping is agnostic to campaigner's engineering knowledge.
> 
> We are using MoEngage as single messaging platform for all of our products, to fill the gap of reaching user contextually, on time and convert them into our loyal user base. We have broad range of platforms and plan to experiment a lot around content, channel, etc to beat the indutry best of messaging. He have succeeded in the initial tests, got our benchmark and now want to go above and beyond in meeting our monetization and engagement goals.

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## Links

- [View on GetApp](https://www.getapp.ie/software/114947/sherpa)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.getapp.de/software/114947/sherpa> |
| de-AT | <https://www.getapp.at/software/114947/sherpa> |
| en | <https://www.getapp.com/marketing-software/a/sherpa/> |
| en-AE | <https://www.getapp.ae/software/114947/sherpa> |
| en-AU | <https://www.getapp.com.au/software/114947/sherpa> |
| en-CA | <https://www.getapp.ca/software/114947/sherpa> |
| en-GB | <https://www.getapp.co.uk/software/114947/sherpa> |
| en-IE | <https://www.getapp.ie/software/114947/sherpa> |
| en-NZ | <https://www.getapp.co.nz/software/114947/sherpa> |
| en-SG | <https://www.getapp.sg/software/114947/sherpa> |
| en-ZA | <https://www.getapp.za.com/software/114947/sherpa> |
| es | <https://www.getapp.es/software/114947/sherpa> |
| es-CL | <https://www.getapp.cl/software/114947/sherpa> |
| es-CO | <https://www.getapp.com.co/software/114947/sherpa> |
| es-MX | <https://www.getapp.com.mx/software/114947/sherpa> |
| fr | <https://www.getapp.fr/software/114947/sherpa> |
| fr-BE | <https://fr.getapp.be/software/114947/sherpa> |
| fr-CA | <https://fr.getapp.ca/software/114947/sherpa> |
| nl | <https://www.getapp.nl/software/114947/sherpa> |
| nl-BE | <https://www.getapp.be/software/114947/sherpa> |

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