Final Cut Pro

Final Cut Pro is a great video editor for the apple user who is only looking to make simple edits, this software can automatically trim our video to fit the dimensions of any social media. This video editor has custom overlays to adjust the design of our text and graphics.

Final Cut Pro is optimized to offer better performance on the new generation of Mac computers. So if you have one of these PC's you will be able to render your projects much faster.

In my opinion, if you are looking for a friendly video editor that allows you to make projects comfortably on your mac for any social network, final cut pro is a great option.

Final Cut Pro is expensive for the features it offers, it's a really simple video editor, and can offer us resources to make great videos for our social networks, but it's a very limited software when we want to create complex projects, for a lower price we can access video editors aimed at a more professional audience. Final Cut Pro bets on the creation of linear videos, leaving aside many functions to create a further elaborate work.

If you're a video editing professional and you are looking for software that allows you to handle all aspects of our post-production, I would recommend you to look for another video editor, because most of the time you will be very limited by the features of Final Cut Pro.

The ease of use for multiple levels of difficulty. I'm a power user. I use it daily to create productions for brands, ad agencies and content creators. After 7+ years, I'd consider myself a higher level user.

With that said, a complete novice could spend five minutes with Final Cut Pro and develop enough knowledge to put together elementary level edits.

The software can be used as lightly or as heavily as needed for any job. Everything is easy to find. Unlike Adobe Premiere, there are no ridiculously complex processes to learn before being able to operate the software. It is industry-level technology with a plug-and-play design.

Lack of support for older OSX. I currently run Catalina, because my Mac was future-proofed seven years ago. It still runs better than most mid-to-high level Windows PCs. I haven't been able to upgrade to the newer version because my machine isn't updatable past Catalina.

They can also improve the plugin installation process. Currently (not unlike other programs) you have to know how to navigate the root folder to add/subtract additional plugins. It could be easier.

I love that this software is accessible. Content creation is a rapidly growing industry and Apple was insightful enough to make a high-quality video editing product that anyone can learn to master.

The worst part about this software is the stock effects. At this point, it would be better for Apple to pay creators to utilize their custom cuts, LUTs, sounds, titles, etc than to keep pretending that the pre-installed ones are of professional quality. Using the built-in effects can make videos look cheap and low quality.

I love how easy it was to learn this software, and how fast I can get things done. Being able to color grade, upload my own luts, and basically create anything I have in mind is amazing!

The only downfall for me is that mine crashes a lot- probably because I use it so often!