Mailchimp
Email and advertising marketing automation platform
4.5 /5 (13510 reviews) Write a Review!Mailchimp Overview
What is Mailchimp?
MailChimp is a marketing automation platform that allows you to create, send, and analyze email and ad campaigns. Users receive complete transparency of campaigns, email tracking, view success and click-through rates, generate custom reports, manage subscribers and un-subscribers. MailChimp lets you create custom templates and at the same time choose from an array of pre-made templates and campaigns.
MailChimp platform is also available on freemium - you can send up to 12,000 emails to 2,000 subscribers (monthly) without any financial commitment. Most of the features, including access to sending marketing automation workflows as well as the ability to create ad campaigns, are available to free users. The MailChimp mobile application gives you the power to create and send campaigns, manage subscribers, keep tabs on your account activity, and more.
Choose from numerous integrations and web services to streamline your workflow, sync customer data, generate more revenue, and grow your business. Connect your store to MailChimp to capture order information, create targeted campaigns, automate product follow-ups, and send personalized order notifications. MailChimp provides support via an online knowledge base and technical support via email and live chats to help users with any questions that may come up along the way.
Mailchimp Overview
Pricing
Pricing options
MailChimp is forever free for up to 2,000 subscribers and 12,000 emails per month. For users with more than 2,000 subscribers, MailChimp offers monthly and pay-as-you-go plans:
1,001 - 1,500 subscribers with unlimited emails per month - $20.00/month
1,501 - 2,000 subscribers with unlimited emails per month - $25.00/month
2,001 - 2,500 subscribers with unlimited emails per month - $30.00/month
2,501 - 2,600 subscribers with unlimited emails per month - $35.00/month
+ $199.00 for pro subscription
Mailchimp Features
Media
Mailchimp Reviews
Mailchimp Reviews
A great platform that keeps growing to suit our needs
It simplifies what could be a complicated aspect of business - email marketing & drip campaigns. Highly recommend this software to anybody who wants a flexible, easy, and robust solution but does not want to have email marketing tied to a specific umbrella-style CRM! We have a separate CRM Mailchimp, as you can probably tell.
Mailchimp is behind the competition
MailChimp came as a free alternative to our email list when things got ugly in our business. We could say it saved our subscribers list (and business). Even though things have got better, we still use it for certain campaigns where MailChimp shines. Being it a free alternative, we cannot complain. But we wished it was easier to use and had more features (if so, we would easily go for the paid plan).
Don't Sleep on the Monkey, its Bananas!!!
We are able to reach more customers with less legwork
We were also able to change how people view our company as a whole. Mail chimp makes our 5 to 10 person group seem like and Army.
"Best way to outreach your business to numerous clients in a single click"
It's a time saving boon as per my view as I can easily send bulk mails in a single click with no more heavy work. Mailchimp made my weekly tasks easier by making my business contacts closer to me as I was able to quickly establish a business relation with my clients through scheduled and follow up emails regularly which I personally feel so beneficial to my business development.
Best option for mailing automatization
I started using Mailchimp a few years ago for my wedding photography business, we were two users and found it very easy to work both on the software, plan marketing campaigns, client following mail and newsletters, it let us know if the mails were open with a certain time and if not we were given the option to resend them. Now I'm also using mailchimp for my personal blog and it makes the process very easy as I have my subscribers list already there and I just add up while it grows.
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A great platform that keeps growing to suit our needs
Pros
The ease of use and deliverability of our email newsletters was why we chose Mailchimp many years ago as our go-to email newsletter and ongoing engagement platform.
The new functionalities added over the years such as agency delegation from client accounts, better segmenting targets within a list, ability to re-hit those who didn't open a campaign, the better-flowing automations (drip campaigns) are great - it's all easy to use & understand and are great improvements we utilize more and more every year.
Cons
Implementing a custom template and the HTML code was painful - but then, that's the case with any email template design with custom code so I cannot even fault Mailchimp for it. Perhaps they could have had more dynamic layouts for desktop & mobile friendly newsletters right off the bat. The early templates were quite hideous and we'd buy theme from Themeforest, brand/re-skin and upload the assets.
Mailchimp is behind the competition
MailChimp came as a free alternative to our email list when things got ugly in our business. We could say it saved our subscribers list (and business). Even though things have got better, we still use it for certain campaigns where MailChimp shines. Being it a free alternative, we cannot complain. But we wished it was easier to use and had more features (if so, we would easily go for the paid plan).
Pros
I liked the templates a lot. They are beautiful and well done. Very useful if you are into template use. Also, the free plan saved our business when we were out of money. It got all the basics for a business just getting started. Finally, the brand is beautiful. The UI is beautiful.
Cons
It's frustrating to use. The user experience is, I would say, quirky. It's really hard to find an option/feature. A lot of them are hidden in places that don't make sense. For example, I was looking for the landing page editor, I could find the landing page REPORTS under REPORTS but no editor at all. I gave up. The metrics it tracks are very limited compared to the competition that delivers way more useful and detailed metrics overall. Also, it lacks some of the most useful features like a robust tag system and marketing automation.
Don't Sleep on the Monkey, its Bananas!!!
We are able to reach more customers with less legwork
We were also able to change how people view our company as a whole. Mail chimp makes our 5 to 10 person group seem like and Army.
Pros
Mail Chimp is very flexible and gives you a wide variety of easily customizable options. I use it for everything from Turkey Drives and fundraiser registrations to Album release contests. I hired 2 new people that have almost no graphic design experience and they were both able to learn the platform in a short time and implement what they knew in a real-world environment. Furthermore. The templates aren't cookie-cutter and are easily customizable. They update someone signs up for your product or offer. Its a low key way to get alot more customers and sell alot more products without texting 100 people1 at a time. in the end its definitely worth trying out
Cons
I wish Mail chimp had a desktop app that was downloadable and cloud-connected. I also wish that you could integrate it with other software like Google Drive or other Cloud-based services.
"Best way to outreach your business to numerous clients in a single click"
It's a time saving boon as per my view as I can easily send bulk mails in a single click with no more heavy work. Mailchimp made my weekly tasks easier by making my business contacts closer to me as I was able to quickly establish a business relation with my clients through scheduled and follow up emails regularly which I personally feel so beneficial to my business development.
Pros
It's great that eye catchy banners and images can be designed as per our imagination for my email posts, social media boosting etc. I can use this tool to easily show my design creativity using the creative assistant of the content studio. It allows an admin to carry a scheduled management of bulk emailing to ample of customers which is also the best part of this tool usage where in businesses can be contated through a single click automated email marketing tool.
Cons
The only feature that always worried me is the bulk email marketing function, where when i sent bulk emails at the same time sometimes the receivers mail box would consider my mail as spam or bot due to the same content inscribed in the mail. If this feature could be overcomed I can surely say that mailchimp is the best automated email marketing tool in the current era.
Best option for mailing automatization
I started using Mailchimp a few years ago for my wedding photography business, we were two users and found it very easy to work both on the software, plan marketing campaigns, client following mail and newsletters, it let us know if the mails were open with a certain time and if not we were given the option to resend them. Now I'm also using mailchimp for my personal blog and it makes the process very easy as I have my subscribers list already there and I just add up while it grows.
Pros
Mailchimp is very easy to use and has a free option for freelance or people starting their business or community. I tried other mailing software but mailchimp is the one that gives more options on free and starter account. It offers segmentation options, automatization and what I love the most are the templates for any kind of mailing campaign. It helps a lot with newsletter to easily send them, track the reading and opening and growing the subscribers.
Cons
It is easy to use but not so intuitive in the beginning, it takes a little bit of time to understand the interface and how it works. The mobile app do not offer a lot of options, yet is a very nice mailing option.
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Mailchimp Pricing
Mailchimp Pricing
MailChimp is forever free for up to 2,000 subscribers and 12,000 emails per month. For users with more than 2,000 subscribers, MailChimp offers monthly and pay-as-you-go plans:
1,001 - 1,500 subscribers with unlimited emails per month - $20.00/month
1,501 - 2,000 subscribers with unlimited emails per month - $25.00/month
2,001 - 2,500 subscribers with unlimited emails per month - $30.00/month
2,501 - 2,600 subscribers with unlimited emails per month - $35.00/month
+ $199.00 for pro subscription
MailChimp is forever free for up to 2,000 subscribers and 12,000 emails per month. For users with more than 2,000 subscribers, MailChimp offers monthly and pay-as-you-go plans:
1,001 - 1,500 subscribers with unlimited emails per month - $20.00/month
1,501 - 2,000 subscribers with unlimited emails per month - $25.00/month
2,001 - 2,500 subscribers with unlimited emails per month - $30.00/month
2,501 - 2,600 subscribers with unlimited emails per month - $35.00/month
+ $199.00 for pro subscription
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Mailchimp Features
Mailchimp Features
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Categories
Categories
Additional information for Mailchimp
Additional information for Mailchimp
Key features of Mailchimp
- 750+ integrations
- A/B split campaigns & multi-variate testing
- Activity dashboard
- Automated scheduling
- Automatic link checker
- Automation workflows
- Bounce tracking
- Build mail lists
- Built-in photo editing
- Campaign analysis
- Campaign archives
- Campaign segmentation
- Click-through tracking
- Client database
- Collaboration
- Content management
- Custom fields
- Custom forms
- Custom rules
- Custom signup forms
- Customer accounts
- Customer activity reporting
- Customer analysis
- Customer loyalty program
- Customer segmentation
- Customizable email templates
- Data import
- Data synchronization
- Demographic data
- Download PDF newsletters
- Drag & drop interface
- Drip email marketing
- Email analytics
- Email archiving
- Email delivery
- Email designer
- Email distribution
- Email integration
- Email marketing
- Email notifications
- Email templates
- Email tracking
- Engagement analytics
- Event triggered Email
- Event triggered actions
- Facebook Ad & Instagram Ad campaigns
- Geolocation
- Graphical data presentation
- Image & file hosting
- Import Excel lists
- Knowledge base
- Landing page templates
- Lead capture
- Lead generation
- Lead management
- Mail merge
- Mailing list management
- Market segmentation
- Mobile integration
- Monitoring
- Multi-campaign
- Multi-channel communication
- Multi-channel management
- Multi-channel marketing
- Multiple projects
- Multiple tutorials available
- Multiple user accounts
- Multivariate testing
- Order confirmation
- Order management
- Order notifications
- Performance monitoring
- Preview functionality
- Product recommendations
- RSS feeds
- Real time analytics
- Real time data
- Real time monitoring
- Real time reporting
- Registration management
- Reporting & statistics
- Retargeting
- Rich text editor
- Sales & website activity tracking
- Search functionality
- Social advertising
- Social media integration
- Social media metrics
- Social media plugins
- Social network marketing
- Subscriber management
- Subscription services
- To-do list
- Unsubscribe database
- Usage tracking
- User activity monitoring
- Website integration
- eCommerce integration
Benefits
Mailchimp FAQs
Mailchimp FAQs
Below are some frequently asked questions for Mailchimp.
Q. What type of pricing plans does Mailchimp offer?
Mailchimp offers the following pricing plans:
Starting from: US$10.00/month
Pricing model: Free, Subscription
Free Trial: Available
MailChimp is forever free for up to 2,000 subscribers and 12,000 emails per month. For users with more than 2,000 subscribers, MailChimp offers monthly and pay-as-you-go plans: 1,001 - 1,500 subscribers with unlimited emails per month - $20.00/month 1,501 - 2,000 subscribers with unlimited emails per month - $25.00/month 2,001 - 2,500 subscribers with unlimited emails per month - $30.00/month 2,501 - 2,600 subscribers with unlimited emails per month - $35.00/month + $199.00 for pro subscription
Q. What are the main features of Mailchimp?
Mailchimp offers the following features:
- 750+ integrations
- A/B split campaigns & multi-variate testing
- Activity dashboard
- Automated scheduling
- Automatic link checker
- Automation workflows
- Bounce tracking
- Build mail lists
- Built-in photo editing
- Campaign analysis
- Campaign archives
- Campaign segmentation
- Click-through tracking
- Client database
- Collaboration
- Content management
- Custom fields
- Custom forms
- Custom rules
- Custom signup forms
- Customer accounts
- Customer activity reporting
- Customer analysis
- Customer loyalty program
- Customer segmentation
- Customizable email templates
- Data import
- Data synchronization
- Demographic data
- Download PDF newsletters
- Drag & drop interface
- Drip email marketing
- Email analytics
- Email archiving
- Email delivery
- Email designer
- Email distribution
- Email integration
- Email marketing
- Email notifications
- Email templates
- Email tracking
- Engagement analytics
- Event triggered Email
- Event triggered actions
- Facebook Ad & Instagram Ad campaigns
- Geolocation
- Graphical data presentation
- Image & file hosting
- Import Excel lists
- Knowledge base
- Landing page templates
- Lead capture
- Lead generation
- Lead management
- Mail merge
- Mailing list management
- Market segmentation
- Mobile integration
- Monitoring
- Multi-campaign
- Multi-channel communication
- Multi-channel management
- Multi-channel marketing
- Multiple projects
- Multiple tutorials available
- Multiple user accounts
- Multivariate testing
- Order confirmation
- Order management
- Order notifications
- Performance monitoring
- Preview functionality
- Product recommendations
- RSS feeds
- Real time analytics
- Real time data
- Real time monitoring
- Real time reporting
- Registration management
- Reporting & statistics
- Retargeting
- Rich text editor
- Sales & website activity tracking
- Search functionality
- Social advertising
- Social media integration
- Social media metrics
- Social media plugins
- Social network marketing
- Subscriber management
- Subscription services
- To-do list
- Unsubscribe database
- Usage tracking
- User activity monitoring
- Website integration
- eCommerce integration
Q. Who are the typical users of Mailchimp?
Mailchimp has the following typical customers:
Small Business, Large Enterprises, Public Administrations, Non Profit, Freelancers, Mid Size Business
Q. What languages does Mailchimp support?
Mailchimp supports the following languages:
English, Spanish
Q. What type of pricing plans does Mailchimp offer?
Mailchimp has the following pricing plans:
Free, Subscription
Q. Does Mailchimp support mobile devices?
Mailchimp supports the following devices:
Android, iPhone, iPad
Q. What other apps does Mailchimp integrate with?
Mailchimp integrates with the following applications:
Administrate, Alchemer, Ambassador, Chargebee, ClickTale, Less Annoying CRM, Little Green Light, NeonCRM, Shopify, TeamSupport
Q. What level of support does Mailchimp offer?
Mailchimp offers the following support options:
FAQs, Knowledge Base, Online Support, Video Tutorials
It simplifies what could be a complicated aspect of business - email marketing & drip campaigns. Highly recommend this software to anybody who wants a flexible, easy, and robust solution but does not want to have email marketing tied to a specific umbrella-style CRM! We have a separate CRM Mailchimp, as you can probably tell.